In a much-needed development, a new electronic cigarette has been made for the social networking generation with sensors that alert smokers when someone else is lighting up nearby.
Packs of Blu e-cigarettes, which release a nicotine-laden vapour instead of smoke, vibrate and flash a blue light when they are within 50 feet of another pack.
Smokers can meet up with their fellow e-cigarette users and exchange contact details - all of which is stored electronically inside the packs of cigarettes.
The reusable packs, which also serve as a charger for the cigarettes, will go on sale next month for 80 dollars for five e-cigarettes.
The cigarette cartridges last for an average of approximately 250 puffs before they need to be replaced.
The packs conveniently vibrate when a smoker goes close to a store that sells the refills.
Electronic cigarettes have three integrated parts: the nicotine cartridge, the vaporiser and a lithium ion battery.
The battery powers the cartridge and releases the nicotine by heating, rather than burning like a conventional cigarette.
"You'll meet more people than ever, just because of the wow factor," the Daily Mail quoted Jason Healy, founder of Blu, as telling the New York Times.
"It's like with any new technology," Healy added.