Death Makes Brain Search for Happiness

by Sreeraman on  December 29, 2007 at 5:26 PM Research News
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In one test, participants were give a word stem - "jo-" for example and asked to complete it to form a word (i.e., "job", "jog", "joy").

The scientists said that the individuals asked to think about death were more prone than the other participants to choose the word "joy," as against more neutral or negative words.

During another word test, the researchers offered the participants a word and asked them to pair it with one of two other words. While one of the words was similar to the target word in its meaning, the other word was more emotionally similar.

For example, "puppy" might be paired with either "beetle" (another many-legged animal), or "parade" (not an animal, but fun, enjoyable, as puppies are).

Once more, people who were primed to think about death were much more likely to choose "parade" over "beetle" as compared to the other participants.

The researchers said that this suggested them to unconsciously prefer the positive emotion associated with that choice.

"People really don't know that they do this. It's actually very counterintuitive. This picks up on the idea that when people are confronted with their own mortality, these sorts of concepts -- positive emotion words -- become readily accessible to them,” said DeWall.

The study is published in a recent issue of Psychological Science.

Source-ANI
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