A ban will be imposed on flavored cigarettes that are marketed to children in flashy packages, Canada's Conservative Prime Minister Stephen Harper promised during an election campaign rally on Wednesday.
"As a parent, I was appalled to see tobacco being marketed in a way that is so enticing to children: flavoring and packaging them like candy, gum or a fruit roll up," said Harper after meeting with parents in Thorold, Ontario.
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The prime minister cited statistics that suggest one in four young Canadians smokes.
If re-elected, his Conservatives, Harper said, would set a minimum package size for cigarillos (cigarettes wrapped in tobacco leaves) to make them less affordable for children; prohibit flavor and additives that appeal to children; and ban tobacco advertising in youth publications and websites.