A 37-year-old Chinese man has placed a lonely heart ad on the billboards of 40 bus stations and buses in Nanchang, Jiangxi province, to find a life partner.
Yang, who is in charge of a local printing company, has been so busy in recent years that he could not think about finding a wife, reports the China Daily.
"People in my family always urge me to marry quickly as I'm not getting any younger, and this time I won't take the ads off until they bring me the perfect other half," Yang said.
Though he was not expecting immediate success from his novel approach, Yang receive several applications on the first day, and some even met him face to face.
While Yang's approach to finding a wife has been supported by some, there are people who consider its commercial nature at odds with the sanctity of marriage.