BeautifulPeople.com, a website that only allows 'beautiful' people to join, has declared the British the ugliest in the world.
Existing members of the 'elite dating site for beautiful people only' rate how attractive potential members are over a 48-hour provisional period, when applicants upload a recent photograph and a short personal profile.
Fewer than one in eight British men and just three in 20 women who have applied to the website have been accepted as members.
Sweden, Brazil and Norway are proving to be the most beautiful countries overall, with applicants from Germany and the UK among the least successful.
Since the website was opened to UK members 295,000 people have applied, with only 35,000 being approved.
"Asking why British people are doing so badly is a tough question," the Telegraph quoted Beautiful People managing director Greg Hodge as saying.
"It hurts me - I'm English.
"I think there is less emphasis on appearance in the UK than overseas.
"If you go to some countries they are very into how they look - very health and body conscious.
"The UK attitude is a bit more about kicking back and relaxing, and having a few drinks in the pub after work," Hodge added.
The website was founded in 2002 in Denmark and since then it has spread to other countries - becoming available in the UK in April 2005.