The latest of changing lifestyle patterns is that an Australian chain of schools teaching pole dancing as fitness trend is set to unveil its franchises in Singapore and Malaysia.
Bobbi, who began her business with Vanessa Brecht six years ago, manages to train nearly 1400 students a week with her three schools, including two in Sydney.
And Bobbi's Pole Studio is now set to expand its branches with international outlets, that will also host the inaugural Miss Pole Dance Singapore and help choreograph part of the Youth Olympic Games opening ceremony.
"You can pretty much talk to any pole dancing school in the world and they'll agree: 'You guys are the leaders in the industry. You guys rock,"" the Sydney Morning Herald quoted Bobbi as saying.
"The Singapore girls have been nagging me for two years [to open there]," Bobbi added.
Portuguese instructor Andrea Pinhreiro, 33, also said: "You wouldn't believe how well Australia is known for pole dancing overseas."