PORTLAND, Ore., July 26
YoCream: Suzanne Gardner 503-572-9195 firstname.lastname@example.org
The Brian Grant Foundation: Sara Perrin 503-789-2791 email@example.com
About The Brian Grant Foundation
Established in 2010, the Brian Grant Foundation supports efforts to build awareness and education of Parkinson's disease in order to increase earlier diagnosis, educate patients and their families, and provide a viable forum for people affected by Parkinson's. After playing professional basketball for 12 seasons in the NBA, Brian Grant was diagnosed in November of 2008 with young onset Parkinson's disease. Since, he has become an advocate for finding a cure and an inspiration for those living with PD. Grant is hosting a sold-out two-day celebrity gala and golf tournament "Shake It Till We Make It" on Sunday, August 1 and Monday, August 2 in Portland sponsored by Spirit Mountain Casino and V-Tech Phones to raise money for the Michael J. Fox Foundation, the leading source of financing for Parkinson's research to speed a cure. Both Foundations are dedicated to finding a cure for Parkinson's disease through an aggressively funded research agenda and to ensuring the development of improved therapies for those living with Parkinson's today. www.shakeittillwemakeit.com
About YoCream International, Inc.
YoCream International, Inc. is a world leader in the frozen yogurt industry. Since 1977, YoCream has pioneered the innovation, production and marketing of frozen yogurt, frozen desserts and beverages. The Company operates a state-of-the-art production facility in Portland, Oregon, to manufacture its "true" frozen yogurt, which contains the real yogurt that is fermented and cultured on site daily. YoCream offers over 110 flavors of frozen yogurt, ice cream, frozen custard, sorbet, smoothies, frozen carbonated beverages, slushes and frozen drink mixes. In addition to the YoCream brand, the Company also provides other branded flavors such as Hershey's(TM) (e.g. Hershey's(TM) Kisses(TM), Reese's(TM), York(TM), Jolly Rancher(TM), Twizzlers(TM), Bubble Yum(TM)) and Rockstar(TM) under exclusive licenses. YoCream's end-user customers number in the thousands and include marquee convenience stores, quality quick service restaurants, warehouse stores, prestigious eating establishments, large grocery chains, frozen yogurt shops, colleges, military and government foodservice locations, international restaurants and neighborhood stores involving over 250 specialty and full line distributors in the supply chain. The Company also operates the YoCream Frozen Yogurt Company Store and Showroom in Portland Oregon, which is open daily to the public. The company store is a place for consumers and YoCream's foodservice customers to enjoy YoCream products. The store is a fully functional training and business concept resource center for YoCream's representatives to help the operators and distributors that purchase YoCream products gain ideas and insights for building business together.
YoCream International, Inc. invites the public to visit their company store for a fundraising event for the Brian Grant Foundation on Saturday, July 31, 2010. The YoCream Frozen Yogurt Company Store located at Cascade Station is generously donating all Saturday's sales revenue for frozen yogurt, shakes and smoothies (gift card and merchandise purchases excluded). The store opens early so the public can enjoy breakfast waffles and frozen yogurt and show their support for Brian Grant. YoCream, operated by YoCream International, Inc., offers self serve frozen yogurt and toppings...only 40 cents per ounce! Brian Grant, 12-year WHAT: NBA veteran, was diagnosed with Parkinson's at 37. Saturday, July 31, 2010 from 8am to Midnight (special WHEN: event hours) WHERE: YoCream Frozen Yogurt Company Store Cascade Station near the Portland International Airport 10209 NE Cascades Parkway Portland, OR 97220 503-288-6300 www.yocreamfrozenyogurt.com The media is invited to join Brian Grant and his family on Saturday, July 31 at 10am at YoCream Company Store MEDIA EVENT: near PDX. Parkinson's disease is a chronic, degenerative neurological disorder that affects one in 100 people over age 60. While advancing age remains the greatest risk factor, PD can strike people even under age 30. The average age at onset is 60, however, people have been diagnosed as young as 18. Estimates of the number of people living with the disease vary, but recent research indicates that at least one million people in the United States, and more than five million WHY: worldwide, have Parkinson's.
SOURCE YoCream International, Inc.