WAYNE, Pa., Dec. 7 VitaminSpice (OTC Bulletin Board: VTMS)(German WKN: A0YCND) VitaminSpice announces that it has signed an agreement with Bill Fields' consulting firm, Fields Texas Unlimited, for introducing their products into the US market. VitaminSpice (www.VitaminSpice.net) holds a privileged position as being first-to-market with their line of vitamin-enhanced spices, utilizing a proprietary micro-encapsulation process.
CEO Ed Bukstel commented, "Mr. Fields' experience in retail in North America is unparalleled and will give VitaminSpice immediate credibility with all the major chains and distributors throughout the US and Canada."
Bill Fields has recently joined the VitaminSpice Board of Directors, and is standing behind this commitment with the vast support and resources of Intersource Enterprises, in a bid to capture a share of the increasingly wealthy Chinese market as well as the US market through Fields Texas Unlimited. Mr. William R. Fields is Chairman of Intersource Enterprises Ltd., and China Horizons Management Ltd. Previously, Mr. Fields served as Chairman and Chief Executive Officer of Factory 2-U Stores, Inc. from 2002 to 2003, President and Chief Executive Officer of Hudson's Bay Company from 1997 to 1999 and as Chairman and Chief Executive Officer of Blockbuster Entertainment Group, a division of Viacom, Inc., from 1996 to 1997. Mr. Fields has also held numerous positions with Wal-Mart Stores, Inc., which he joined in 1971. He left Wal-Mart in March 1996 as President and Chief Executive Officer of Wal-Mart Stores Division, and Executive Vice President of Wal-Mart Stores, Inc.
VitaminSpice is uniquely positioned between the $100 billion health food/vitamin supplement industry and the multi-trillion-dollar traditional food industry. A pioneer in the emerging foodceutical industry, VitaminSpice sells vitamin- mineral- and antioxidant-infused spices and food products. Their offerings currently include Crushed Red Pepper, Ground Black Pepper, Sea Salt, Italian Seasoning, Ground Cinnamon and Granulated Garlic. A proprietary micro-encapsulation process keeps the vitamin properties locked inside--even when heated--allowing the food products to retain their full flavor.
For additional news and information on VitaminSpice, contact Ed Bukstel [email protected]
, (610) 994-1657 or visit www.VitaminSpice.net.
VitaminSpice Safe Harbor
This News Release may contain "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Exchange Act of 1934. Although the Company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations will prove correct.
ContactVitaminSpice LLCEd Bukstel, ph. (610) [email protected]
Investor RelationsDoug Wetzel, ph. (308) 385-4991
SOURCE VitaminSpice LLC