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VIDEO from Medialink and General Motors: Preventable Summer Tragedy

Saturday, July 19, 2008 General News J E 4
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NEW YORK, July 18 In the last ten years over 360 childrenhave died from being left in a hot car. That's an average of 36 per year,according to a study by Meteorologist Jan Null of Golden Gate WeatherServices.

Hyperthermia is the overheating of the body, and many parents are unawareof how dangerous a car can become for a small child in just a few minutes. Ona 75 degree day, the interior of a vehicle can reach over 100 degrees in abouta half hour. Studies show that the interior temperature will continue toincrease about 45 degrees every hour.

Safety advocates like the Safe Kids Organization and General Motors areworking to bring awareness to this preventable tragedy and ensure child carsafety this summer.

First, never leave your child alone in a vehicle; small children cannotroll down windows, unlock doors or unbuckle themselves. It's also importantto keep parked cars locked at all times. Unlocked vehicles can be anattractive playground for older children and quickly become dangerous if achild gets locked in and overcome by rising temperatures.

Registered journalists can access video, audio, text, graphics and photosfor free and unrestricted use at http://www.mediaseed.tv.

07NY08-0126(See video from General Motors (NYSE: GM) at:http://media.medialink.com/WebNR.aspx?story=35362)

SOURCE Medialink and General Motors
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