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Todobebe's New Family TV Show Debuts as #1 Show in the U.S. Among All Adults 18 to 34

Thursday, July 31, 2008 General News
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MIAMI, July 30 Todobebe, Inc., the leading media companydedicated to the adventures of parenting, announced that "Viva la Familia! deTodobebe" (Hooray for Families! from Todobebe), its new TV show for mothersand young families, debuted Friday night July 25th in Prime Time delivering3.3 million viewers 2+ and made Univision the #1 network for the 10pm ET/PT(9pm Central) hour among all Adults 18-34, Adults 18-24, and Persons 12-34.
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"If there is any question as to which families make up the new generalmarket in the United States, this delivery says it all," said Gillian Sandler,CEO & Chairman, Todobebe, Inc.

The new family show stars the actress, singer, and expecting motherAracely Arambula, who is also a co-executive producer, and is co-hosted byTodobebe's co-founder, Chief Editor, and author Jeannette Kaplun.

About Todobebe, Inc.

Founded in 1999, Todobebe, Inc. is the leading media company dedicated tothe adventures of parenting; its award-winning branded properties havepioneered new advertising models and serve Spanish speaking families raisingbabies and children through: The Family TV show and multi-media promotionsplatform: Viva la Familia! de Todobebe; Todobebe.com the #1 Internetdestination for Spanish-speaking families expecting and raising babies,Todobebe radio capsules syndicated via ABC Radio Networks, Todobebe TV, DVDs,and radio shows distributed in Mexico, South and Central America; The TodobebeMagazine distributed in the top newspapers in the United States; The TodobebeBook, the parenting guide for babies 0-12 months published by HarperCollins-Rayo; Todobebe Parenting Tips, airing hourly in stores nationwide inthe US via the Premier Retail Network, and in hospitals in Mexico via CanalAngeles. Among its prestigious awards are the 2007 Canyon Ranch InstitutePrevention Pioneer Award, and its Suncoast Emmy(R) nomination as the bestservice TV program.

About Viva La Familia de Todobebe

Produced by Todobebe, Inc. in Los Angeles, California, and Miami, Florida,Viva La Familia de Todobebe's Executive Producers include Julia Dangond,Melissa Escobar, Aracely Arambula, and co-executive producers: Luis Balauguer,Alejandro Asensi, and Latin World Entertainment.

SOURCE Todobebe, Inc.
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