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Todobebe Rolls Out Embarazo.com for Pregnant Moms

Thursday, December 11, 2008 General News J E 4
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MIAMI, Dec. 10 Todobebe, Inc., a leading multi-mediacompany dedicated to the adventures of parenting announced today the roll outof its website property "embarazo.com", which means "pregnancy" in English.Todobebe first acquired the URL in 1999, and the new site reinforces thecompany's commitment to provide entertaining, easily accessible, and trustedcontent for Spanish speaking families globally.

The embarazo.com website provides original content created just forSpanish speakers who are in this unique life stage. It provides relevantarticles all about pregnancy, as well as easy to use links to the best qualityinformation, tools, community, and resources on everything from planning apregnancy to being a parent.

With over 10 million births globally born to Spanish speaking families,and with millions of related searches for pregnancy information on theInternet each month, www.embarazo.com, a dedicated, simple to understand, andeasy to find website, was long overdue.

About Todobebe, Inc.

Todobebe, Inc is a global media company dedicated to the adventures ofparenting. Its core branded properties include "Todobebe" or "All thingsBaby", and "Viva La Familia" or "Hooray for Family", and provide the best infamily entertainment and expert advice to millions of Spanish speakersworldwide through national broadcast TV formats, radio content, digitalcommunity and content websites, promotions, and licensing. Since its launch in1999, Todobebe has grown from a trusted source for Spanish speaking momsplanning, expecting, and raising children 0 to 5 years old, to an integratedmarketing partner for advertisers seeking efficient, custom marketing programsthat build brand loyalty, drive purchases, and measure results within anexclusive, entertaining and family friendly context.

About Viva La Familia.

Todobebe's Viva La Familia properties include a Viva La Familia brandedmulti-media promotions platform and the Viva La Familia TV show. The popularfamily TV show is a one hour format in which dreams come true, Todobebe comesto the rescue, and children entertainers join in the fun. The 2008 debutepisode of the popular weekly TV show on the Univision Network captured thehighest national ratings in the time slot among 18 to 34 year olds, beatingABC, FOX, CBS, NBC, ABC. The shows are licensed by Televisa for nationalbroadcast and Pay TV in Mexico. The multi-media Viva La Familia promotionsplatform offers the chance for thousands of moms with babies and youngchildren to host parties for their friends and families where surpriseshappen, products are sampled, and learning is full of fun. Advertisersparticipate with sampling, research, and experiential marketing reaching over100,000 partygoers in homes and millions of media impressions nationwide.

About Embarazo.com.

Embarazo.com ("Pregnancy" in English) joined the family of Todobebeproperties in 1999. Re-launched in 2008 (www.embarazo.com), it providesoriginal content created just for Spanish speakers who are expecting a babyand are looking for trusted and easy to understand information and resourcesrelated to this unique life stage. It provides relevant articles and easy touse links to additional information and resources.

SOURCE Todobebe, Inc.
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