The Biggest Loser Champion Shows Living Well Begins With Milk

Wednesday, May 26, 2010 General News J E 4

WASHINGTON, May 26 /PRNewswire/ --The newest champ of NBC's "The Biggest Loser," Michael Ventrella, knows the secret to winning big and living well is through simple steps. Everyday choices, like opting for naturally nutrient-rich fat free milk, can add up to big changes for a healthier lifestyle. Packed with nine essential nutrients, like protein for lean muscle, potassium to help maintain blood pressure and calcium for strong bones, drinking milk is an easy choice that could help enhance your health and your life.


Michael is the 7th "The Biggest Loser" winner to appear in the National Milk Mustache "got milk?®" campaign and joins other athletes and celebrities such as Rebecca Romijn, Laila Ali, Tyler Florence and Dara Torres. His ad runs in USA TODAY today, May 26. The ad copy reads, "This is big. But me, I'm small. And I'm making healthy choices, like exercising and drinking fat free milk every day. It gives me the protein and other nutrients I need to help build lean muscle and stay fit – and that winning combination is huge. got milk?"

Go behind the scenes of Michael's ad shoot with exclusive video and photos at

SOURCE The Milk Processor Education Program



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