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Stopain Labels Featuring Arthritis Foundation Sponsorship Now Appearing on Retail Shelves

Wednesday, February 24, 2010 General News J E 4
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ENCINITAS, Calif., Feb. 23 DRJ Group, the makers of all-natural Stopain® topical analgesics, today announced that new product packaging labels showing the company's support for the Arthritis Foundation are beginning to appear on store shelves. DRJ Group is a Proceeds Sponsor of the Arthritis Foundation, the leading health organization addressing the needs of some 46 million Americans living with arthritis.

The labels read, in part, "Your purchase benefits the Arthritis Foundation. For every unit of Stopain products sold, DRJ Group, Inc. will donate a portion of the proceeds to the Arthritis Foundation with a minimum contribution of $25,000 to help people take control of arthritis."

The new label messaging is part the company's year-long awareness and fundraising initiative with the Arthritis Foundation.

"We are proud to be a Proceeds Sponsor of the Arthritis Foundation and encourage our customers to join us in supporting the organization," said Bob Miller, vice president of sales and marketing for DRJ Group. "Our company mission is to help chronic pain sufferers manage their pain so they can lead richer, more active lives. We believe that working in cooperation with the Arthritis Foundation will help this become a reality."

As part of the initiative, DRJ Group earlier released a video in cooperation with the Arthritis Foundation - Stop Pain. Start Dancing - which stars motivational speaker and dancer, Judson Laipply. The video was designed to help spread the message that staying active has long-term health benefits, including managing the effects of arthritis. The video can be viewed at www.stopain.com and on various YouTube channels.

Stopain products include the #1 selling spray and the #1 selling roll-on in the topical analgesics category. The active ingredient in Stopain is menthol, recognized by the Food and Drug Administration as an analgesic that provides temporary relief from minor pains and stiffness of arthritis, muscle aches, strains and simple backaches.

Stopain can be purchased nationally in over 25,000 independent pharmacies and national chain drug stores, including Walgreens, Walmart, CVS and Rite-Aid Pharmacies, at various retailers' online sites, and on the Stopain Web site.

SOURCE DRJ Group
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