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Red Mango to Award Franchises in Atlanta

Wednesday, October 21, 2009 General News J E 4
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Fast-growing frozen yogurt retailer launches expansion campaign to add 20 locations in the region.

DALLAS, Oct. 21 -- Red Mango, the fastest-growing retailer of all-natural nonfat frozen yogurt, has announced that it will begin awarding franchise agreements in Atlanta as part of an aggressive national expansion campaign.  Recently honored with Nation's Restaurant News' 2009 "Hot Concepts!" award, the company plans to open some 20 stores in the area over the next five years.

"We're experiencing the strongest franchise growth in our company's history, and Atlanta is the perfect market to add to our network," said James Franks, vice president of franchising for Red Mango. "Despite the economy, the interest in our business and delivering on our brand promise for health, taste and style only gets bigger."

Red Mango launched a national franchise program in 2009 to answer growing consumer demand for a healthy food option that has resulted in some 40 franchise signings with a commitment of 209 new locations to-date.  The popularity of the brand's signature tart frozen yogurt with the innovations and the support of a seasoned management team have put the company on track to reach as many as 550 locations across the country in five years.

"Our slogan to 'Treat Yourself Well' has made a real impact, delivering a product that not only tastes great but is good for you too," Franks said.  "The franchisees we've attracted who are passionate about delivering that to the marketplace have helped Red Mango grow from coast to coast.  It has been a huge win-win situation for our business and for customers across the country."

Red Mango opened its first store in Los Angeles in July 2007 and has grown to almost 60 locations across 14 states.

Red Mango is currently awarding franchise opportunities in select markets across the country for business owners and entrepreneurs interested in joining the growing network. Visit www.redmangofranchising.com for more information.

About Red Mango:

Red Mango, the fastest-growing retailer of all-natural nonfat frozen yogurt, opened its first U.S. store in July 2007 in Los Angeles and has since celebrated almost 60 store openings across Arizona, California, Hawaii, Illinois, Indiana, Nevada, New Jersey, New York, Texas, Utah, and Washington. Red Mango received Nation's Restaurant News' 2009 "Hot Concepts!" award and has been named the best frozen yogurt in Seattle, Las Vegas, Chicago, Utah and New York by independent publications.  Headquartered in Dallas, Red Mango serves uniquely delicious frozen yogurt that is all-natural, nonfat, gluten-free and packed with beneficial live and active probiotic cultures that support a healthy immune and digestive system. Red Mango's frozen yogurt has been certified by the National Yogurt Association's Live and Active Culture Seal for meeting the required criteria for healthy frozen yogurt. Additionally, Red Mango recently introduced the first iced teas fortified with probiotics.  

Red Mango's investors include CIC Advantage Holdings, LLC, a holding company formed by CIC Partners and leading retail restaurant operators to invest in and add value to multi unit retail companies. For more information about Red Mango, please visit www.redmangousa.com. For franchising information, please visit www.redmangofranchising.com or call 214-871-6865.

SOURCE Red Mango

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