WEST PALM BEACH, Fla., Sept. 16 Coming off theheels of a successful site re-design, featuring improved user interface andgreater social interactivity, Quepasa (http://www.quepasa.com), a top onlinesocial portal for young Latinos, during a press conference announced astrategic partnership with celebrity plastic surgeon Dr. Robert Rey, star ofthe hit reality series "Dr. 90210" on the E! Network.
The new community promises to give members unprecedented access to Dr.Rey's expert advice on health, beauty, and fitness that up to now was onlypossible with an appointment. As part of the partnership, Dr. Rey, who is ofBrazilian decent, will host his own "Community" in Spanish and Portuguese onQuepasa, promoting an active lifestyle to reduce the effects of aging andencourage healthy eating habits to address the rising incidence of obesity.
"Dr. Rey will add an important educational and interactive element toQuepasa's social Community," said John C. Abbott, Quepasa's CEO. "Ourpartnership with a popular and influential figure like Dr. Rey will help drivecommunity traffic and encourage our members to share their interests, ideas,and activities. High profile partnerships are just one of several elements ofour roadmap to constantly enhance our website with helpful, fun andinteractive rich multimedia content."
Dr. Rey's "Community," which is slated to launch later this month, willgive members unprecedented access to his expertise on health, wellness, andnutrition. How it works: Members can upload their video questions directly onto this highly interactive, multi-media community or they can email Dr. Reytheir questions. Dr. Rey will reply with detailed, step-by-step responses viavideo capsules, to give members the most concise answers. Dr. Rey will alsoconduct regular chat sessions to give members additional access andinformation, as well as make several promotional appearances.
"Our relationship with Dr. Rey demonstrates our commitment to our usersthat Quepasa will always be an authentic social portal by, for, and aboutLatinos not the afterthought of a mega corporation that wants to be in 'ourspace'," said Jeff Valdez, chairman of Quepasa. "We're excited to create acyber version of the 'house call.' Our doctor will always be in...Your inbox."
Health and beauty are key interests among Quepasa members. According toresearch, Latinas spend more disposable income on beauty than women from anyother ethnic group, plus rising health concerns over diabetes in the Latinocommunity make this community especially poignant.
"It is very important for me to inform and stay in touch with my Latinocommunity," said Dr. Rey. "This new partnership will provide Quepasa memberswith access to me that up until now was only possible by appointment. I'mthrilled to be able to make myself more accessible to the Latino community andprovide information that will help improve their health and ultimately theirlives."
In addition to interactive Q&A sessions with Dr. Rey, the "Community" willfeature a photo gallery where members can upload and share photos with Dr.Rey, forums where members can share their opinions, a blog written by Dr. Rey,plus updates on Dr. Rey's upcoming appearances and news.
About Quepasa Corporation
Quepasa Corporation (Nasdaq: QPSA), headquartered in West Palm Beach, FL(with offices in Los Angeles, Scottsdale, Miami and Hermosillo, MX), ownsQuepasa.com, one of the world's largest, bicultural, Latino online communitiescommitted to providing fun, competitive, interactive, and easy to use socialtools, and rich multimedia content to embrace Latinos, and empower them toconnect on-line, and share their interests, ideas, and activities.
About Dr. Robert Rey
Best known as the star of the E! Network hit series, "Dr. 90210," Dr.Robert Rey is also an accomplished martial artist with a black belt in TaeKwon D