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The seven gold-winning entries were part of a strategic branding campaignto elevate and distinguish St. Vincent Hospital as a healthcare system thatoffers compassionate, affordable, and holistic patient care. Gold entriesemphasized the nursing staff's passion for their patients and the array ofholistic care offered by the hospital, which was captured in theNursing -- Place of Emotions television advertisement and the St. VincentCenters of Excellence newspaper advertisement insert, respectively. Other goldwinning entries include Healthy Spirit, Heart Center, My Story, TinySuccesses, and Kids Connection.
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A panel of judges reviewed entries based on creativity, quality, messageeffectiveness, consumer appeal, graphic design, and overall impact. TheHealthcare Advertising Awards is the oldest, largest and most widely respectedhealthcare advertising awards competition in the U.S. Healthcare MarketingReport, the leading publication covering all aspects of healthcare marketing,advertising, and strategic business development, sponsors the awards.
About Publicis
Publicis Indianapolis is part of Publicis USA and Publicis Group, a unitof Publicis Worldwide, the original advertising network of Paris-basedPublicis Groupe S.A., which is the world's fourth largest communicationsgroup. For more information, please go to www.publicis-usa.com .
About St. Vincent Hospitals and Health Services
Driven by the faith of four Daughters of Charity who arrived inIndianapolis in 1881 with $34.77 in their pockets, the St. Vincent Hospitalmission is to treat the poor and sick by following our Core Values of Serviceof the Poor, Reverence, Integrity, Wisdom, Creativity and Dedication. Ourhealthcare ministry has grown to include seven Centers of Excellence: Women's,Children's, Orthopedics, Cardiovascular, Neuroscience, Oncology andBariatrics. The ageless mission of St. Vincent remains unchanged: to ministerto the minds, bodies and spirits of those in need.Media Contact: Angela Thomas, Director of Public Relations (317) 644-8116 [email protected]
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