Medindia
Medindia LOGIN REGISTER
Advertisement

Prescription for Success: Epocrates for BlackBerry

Thursday, November 15, 2007 General News
Advertisement
SAN MATEO, Calif., Nov. 14 Physicians across the countrycan now receive more than emails and calls on their BlackBerry(R) smartphone;they can access important clinical information that can help reduce medicalerrors and improve quality of care. Epocrates, Inc. announced today theavailability of the Epocrates Rx(R) free drug and formulary reference guidefor BlackBerry smartphones from Research In Motion (RIM) (Nasdaq: RIMM; TSX:RIM).
Advertisement

"BlackBerry devices are issued to many physicians, managers and clinicalpharmacists at MedStar Health. This provided a resource challenge since wealso encourage Epocrates usage for all clinicians, causing several physiciansto carry two devices, myself included," said Dr. Peter Basch, MedStar medicaldirector of ambulatory clinical systems. "I am delighted I can now have thedrug reference on my BlackBerry, which will definitely lighten my load andhelp productivity."
Advertisement

In research studies, physicians have reported that Epocrates' medicalsoftware reduces medical errors and saves time by enabling clinicians to look-up important drug information. The Epocrates Rx guide enables clinicians toaccess drug information for checking drug dosing, interactions, pricing orinsurance coverage. The free drug reference guide can be convenientlyinstalled over-the-air on to a BlackBerry smartphone, giving medicalprofessionals the ability to receive clinical updates in real-time and makeeven more informed clinical decisions for their patients.

"Today's busy physicians want robust technology solutions that meet theirmobile needs whether they are in the clinic, on-call or off-duty," said JeffMcDowell, Vice President, Global Alliances at Research In Motion. "Theindustry-leading BlackBerry platform together with Epocrates' trusted clinicalcontent can provide medical professionals with enhanced access to informationand communications for their practice or institution."

"Our engineers have been working hard over the past several months todevelop a product that takes full advantage of the BlackBerry solution'sunique features, while maintaining our user-friendly navigation andauthoritative content," said Kirk Loevner, chairman and chief executiveofficer of Epocrates. "We foresee significant adoption of BlackBerrysmartphones among medical professionals and have plans to continue to innovatefor the platform."

ABOUT EPOCRATES, INC.

San Mateo, Calif.-based Epocrates is transforming the practice of medicineby developing innovative mobile software and web-based solutions that supportclinical decisions at the point of care. More than 500,000 healthcareprofessionals, including more than one in four U.S. physicians, actively useEpocrates' medical software to improve patient safety, avoid drug interactionsand save time. The company's services also enable communication between itsusers and healthcare organizations such as pharmaceutical manufacturers,government agencies and market research firms. For more information aboutEpocrates, please visit http://www.epocrates.com/company.

The BlackBerry and RIM families of related marks, images and symbols arethe exclusive properties and trademarks of Research In Motion Limited. RIMassumes no liability and makes no representation, warranty or guarantee inrelation to third party products or services.All trademarks are properties of their respective owners. CONTACT Erica Sniad Morgenstern 650-227-6907 [email protected]

SOURCE Epocrates, Inc.
Sponsored Post and Backlink Submission


Latest Press Release on General News

This site uses cookies to deliver our services.By using our site, you acknowledge that you have read and understand our Cookie Policy, Privacy Policy, and our Terms of Use  Ok, Got it. Close