Perricone MD Names New Chief Marketing And Sales Officer
SAN FRANCISCO, Nov. 8, 2016 /PRNewswire/ -- Perricone MD, renowned for its holistic approach to scientifically effective prestige skincare, announced today its promotion of Jessica Hanson to Chief Marketing & Sales Officer. In ten short months at the company serving as Perricone MD's Chief Revenue Officer, Hanson has effectively blended her creativity, sales expertise and strong business acumen to serve as a valuable brand leader. This unique role allows Perricone MD to take a streamlined approach to marketing and sales that will provide a consistent consumer experience across all channels and touchpoints.
"Scaling for growth starts with building the right leadership team and culture," Mary van Praag, Perricone MD President & CEO stated. "Given that our consumer is central to our strategy from ideation to execution, Jessica will be driving the global brand strategy for Perricone MD including our marketing activation, digital dominance and cultivating new business opportunities with our partners."
A veteran in the beauty industry, Hanson brings a wealth of over 15 years of dynamic experience to the position having held executive roles at powerhouse brands including L'Oréal Paris, Clarisonic, Sephora and Coty. Hanson received her MBA in Marketing at Fordham University Gabelli School of Business and B.S. in Graphic Communication at California Polytechnic State University, San Luis Obispo, CA.
About Perricone MDFounded in 1997 by Dr. Nicholas Perricone, Perricone MD features a holistic collection of exclusive and highly efficacious skincare formulated with patented and proprietary scientific technologies that have revolutionized the prestige skincare category. Perricone MD is committed to fostering a lifestyle where healthy living is beautiful living, built on the foundation of a 3-Tier Solution. Perricone MD promotes an anti-inflammatory diet, the consumption of targeted nutritional supplements and the use of premium anti-inflammatory skincare solutions. Together, these three tiers allow all consumers to achieve beauty from the inside out. Setting the highest standard in scientific skincare research, Perricone MD's patented technologies include Nrf2, DMAE, Alpha Lipoic Acid, Vitamin C Ester, Tocotrienols, Phospholipids and Neuropeptides.
Perricone MD products are available on perriconemd.com and a flagship store in Berkeley, CA, as well as at Sephora, Ulta, Nordstrom, Neimanmarcus.com and other leading specialty stores in the US. Perricone MD products are also available in more than 21 countries around the world in prestige venues.
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SOURCE Perricone MD