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PROFNET EXPERT ALERTS: Health & Living

Saturday, December 6, 2008 General News J E 4
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1. BEHAVIOR: HOW ECONOMIC DOWNTURNS AND JOB SECURITY ARE AFFECTING BEHAVIORS.DR. LISA KINCAID, professor at STRAYER UNIVERSITY in Memphis, Tenn., candiscuss how economic downturns and job insecurity are affecting behaviors:"For many adults, the economy is more than dollars and cents. Tough economicconditions also cause tremendous stress and strain on families, especially onmarriages. With family budgets tightening, open communication is moreimportant than ever in navigating tough economic times, beyond all the talknationally of statistics, figures and bailout packages." News Contact: TracyHamm, thamm@wrayward.com Phone: +1-704-926-1315 (12/5/08)

2. BEAUTY: YOUNGER CONSUMERS SEE ANTI-AGING INJECTABLE FILLERS AS PREVENTIONPROTECTION. DR. BEHROOZ (BRUCE) TORKIAN, M.D., is a double board-certifiedfacial plastic surgeon and otolaryngologist in Beverly Hills, Calif.: "Fillersin the cheeks and lower eyelid complex are quickly surpassing lip augmentationin the 30-somethings age group. These simple treatments target the first signsof aging, usually a hollowing out under the eyes and flattening out of thecheeks. The popular fillers most often used are both biocompatible and arecomprised of compounds that our bodies produce naturally. Injectable fillersare an ideal treatment for the hollowing and tired look under the eyes. Cheekfillers can safely replace the rounded and youthful fullness in that area.These procedures produce instant and natural-looking results and restoreyouthfulness by replacing early loss of volume." News Contact: Linda Arroz,makeovermedia@mac.com Phone: +1-818-752-9168 (12/5/08)

3. FAMILY ISSUES: HOLIDAY SURVIVAL TIPS FOR DIVORCED/SEPARATED FAMILIES.LYNNE Z. GOLD-BIKIN of Philadelphia, is the WOLFBLOCK family law practicechair, former chair of the American Bar Association Section of Family Law andnationally known divorce attorney who has handled family disputes for three-plus decades: "Divorced and separated families can spoil a happy holiday, withparents threatening to withhold children, fighting over minutes and hours,disobeying custody agreements, and even disappearing without notice. It'simportant to remember that a divorce doesn't end a family; it just reorganizesit. To survive and enjoy the holidays, focus on the idea of celebrating,rather than the exact day (e.g., Christmas Day can be celebrated on Dec. 24 or26). Do what is best for your children, rather than what is best for you.Respect their wishes for an argument-free holiday season. Allow them to loveboth of you without guilt." News Contact: Jennifer Wasilisin,jwasilisin@startoplin.com Phone: +1-215-793-4666 (12/5/08)

4. FOOD: THE ART OF PAIRING BREAD. TOM GUMPEL, PANERA BREAD's chief baker:"Pairing breads is a lot like pairing wine or beer with certain foods. Certainbreads work particularly well with various meats, spreads or cheeses. Bread isthe center of a meal and can enhance flavors in a way of its own. Flavor,grain and texture should all be considered when choosing a bread pairing. Forexample, while cheese, pasta and bread pair famously, Asiago cheese breadpaired with a pasta dish would likely be too heavy. Instead, try thick slicesof Ciabatta, which complements the meal rather than overpowering it." Gumpelcan speak to the elegance of pairing breads and how they truly enhance eachand every flavor of a meal when the correct bread is chosen. He is based inSt. Louis. News Contact: Laura Glosniak, lglosniak@redchicago.com Phone: +1-312-782-7922 (12/5/08)

5. HEALTH: HOW TO GET YOUR BEST NIGHT'S SLEEP DURING THE STRESSFULHOLIDAY SEASON. DR. ALCIBIADES RODRIGUEZ, M.D., medical director of the NEWYORK UNIVERSITY SLEEP INSTITUTE and assistant professor of neurology at theNYU School of Medicine: "Stress is a leading cause of sleeplessness. As thebody becomes deprived of sleep, anxiety builds and the sleeplessness cycletakes form. The general public needs to read their own body's signs and dowhat they can to receive at least seven hours of quality sleep each night.There are many ways that people can help themselves achieve a better night'ssleep naturally, so as not to interfere with their body's natural rhythm.Relaxation techniques, yoga, dream imagery and natural sleep medicines mayhelp to relax the patient and decrease anxiety, which could result in a betternight's sleep." News Contact: Beth Meiklejohn,bmeiklejohn@dbcommunications.net Phone: +1-215-957-0300, ext. 225 (12/5/08)

6. HEALTH: LYME DISEASE IS THE MOST COMMON VECTOR-BORNE INFECTION. DR.HARRIET KOTSORIS, neurologist and medical advisor to TIME FOR LYME, INC., aresearch, education and advocacy group: "The rates of Lyme disease -- and theserious, often debilitating symptoms it can cause -- have been rising steadilyacross the U.S. and throughout the world. With roughly 20,000 new casesreported each year to the Centers for Disease Control and Prevention, Lymedisease is the most common vector-borne infection in the United States."Kotsoris is based in Greenwich, Conn. News Contact: Melissa Chefec,mchefec@optonline.net Phone: +1-203-968-6625 (12/5/08)

7. HOME: FIND YOUR KITCHEN DESIGN INSPIRATION. CHRISTOPHER PARR, consumermarketing manager for SUB-ZERO AND WOLF, makers of professional and in-homecooking equipment, is helping nesting consumers find their kitcheninspiration: "From California to New York, designing a kitchen is a verypersonal process, which requires an eye for both design thought andfunctionality. What's important? Colors, materials, trends and the emphasis ofgoing green." Parr can speak to the ease of finding your very own kitcheninspiration, kitchen design tips, and what is hot and what is not in kitchendesign. He is based in Madison, Wis. News Contact: Lia Randazzo,lrandazzo@redchicago.com Phone: +1-312-782-7922 (12/5/08)

8. NUTRITION: THE IMPORTANCE OF VEGETABLES IN KIDS' LIVES. JODIE SHIELD,registered dietitian who specializes in child nutrition: "When I developrecipes for kids, I try to include specific textures, flavor profiles and foodshapes I think kids gravitate towards. First, I always consider the child'sage. Based on research (scientific and anecdotal), younger kids tend to likeingredients that are not all mixed together and that are somewhat familiar tothem, as opposed to older kids, who like 'concoctions' and tend to be morewilling to try new foods. For example, a 5-year-old might enjoy making aturkey taco recipe, which includes ingredients of their choice, while a 12-year-old would be more willing to make a taco casserole or taco salad." Shieldcan speak about ways to get your children to eat healthier and adjust tofoods, as well as provide additional resources. She is based in the Chicagoarea. News Contact: Jennifer Seyler, jseyler@currentlm.com Phone: +1-312-929-0507 Web site: http://www.LoveYourVeggies.com (12/5/08)

9. PETS: KNOWLEDGE, TOOLS CAN KEEP PETS SAFE THIS HOLIDAY SEASON. DENISEFLECK of Burbank, Calif., is a pet CPR instructor/writer and creator of SUNNY-DOG INK's pet first-aid kit. Her goal is to help pet owners help their pets,by helping them become aware of ways to prevent disasters, as well as knowingwhat to do once they occur: "Put yourself in your dog's or cat's paws. At theend of each year, boxes are dragged from the garage or attic and unusualthings happen in the home: A tree is brought indoors; shiny, dangly things arehung all around; and, there's the always-present smell of food in the air,while an abundance of people come in and out shouting greetings. Whileveterinarians are the experts, they are usually not on the scene whensomething happens to our dogs or cats, so it is up to pet parents to reactquickly and effectively to help their four-legged family members beforeprofessional help is available." Pet poison control hotlines get extra busyduring this festive time of year, so Fleck is available to discuss first-aidtreatments, should Fido or Fluffy have an upset stomach from ingestingmistletoe or poinsettias, lap up antifreeze, swallow the ribbon off a holidaypackage, or chew the electric cord to a light display. News Contact: SusanHartzler, susan@alphadogpr.com Phone: +1-818-998-6299 (12/5/08)

10. SHOPPING: HOLIDAY ENTERTAINING ON A BUDGET AND LAST-MINUTE GIFT IDEAS.ANDREA ASTRACHAN, consumer advisor to the STOP & SHOP SUPERMARKET COMPANY:"Today, more than ever, people are looking for easy ways to save. In an idealworld, planning is the key to making your dollar stretch far, but, with somuch to juggle during this time of year, people can use a few tips -- whetherit's how to create healthy, affordable holiday meals on a budget; how to findlast-minute gifts and stocking stuffers; how to master techniques to shopsmarter through the aisles; or how to scramble to put together flawless-looking holiday parties." Astrachan, who's located in Boston, can discussshopping tips to save money. She is also the author of the company's LivingWell column, which covers topics like food safety, recipes ideas, health andnutrition. News Contact: Ashley Cheng, ashley.cheng@webershandwick.com Phone:+1-617-520-7109 Cell: +1-512-791-0387 (12/5/08)

11. SPORTS: THIS SATURDAY'S ARMY-NAVY GAME MARKS THE 45TH ANNIVERSARY OF THEFIRST INSTANT REPLAY. TONY VERNA, a director who invented instant replay,remembers the moment he actually made the replay "instant": "It was a greatgame. And, that meant I was extra busy switching cameras to follow the storyline of the game while, at the same time, going through the routine of tryingto ready an instant replay. I had tried to get it working a half-dozen times,but something would always go wrong. And, then it happened. Army's RollieStichweh faked a handoff to his tailback and scored the touchdown himself. Theshot was captured by the camera and immediately rewound. The video was clean."Verna went for it and instant replay was born, causing announcer LindseyNelson to shout, "This is not live. Ladies and gentlemen, Army did not scoreagain." Verna is the author of a new book, "Instant Replay: The Day ThatChanged Sports Forever." News Contact: Nancy Sayles, nsayles@socal.rr.comPhone: +1-818-999-9571 (12/5/08)

To submit an Opportunity by e-mail: profnet@profnet.comTo consult the ProfNet Experts Database: http://www.prnewswire.com/profnetTo contact ProfNet by phone: +1-800-PROFNET, ext. 1To share a thought on ProfNet Expert Alerts: profnetalerts@prnewswire.com1. Behavior: How Economic Downturns, Job Security Are Affecting Behaviors 2. Beauty: Younger Consumers See Anti-Aging Fillers as Prevention 3. Family Issues: Holiday Survival Tips for Divorced/Separated Families 4. Food: The Art of Pairing Bread 5. Health: Best Night's Sleep During the Stressful Holiday Season 6. Health: Lyme Disease is the Most Common Vector-Borne Infection 7. Home: Find Your Kitchen Design Inspiration 8. Nutrition: The Importance of Vegetables in Kids' Lives 9. Pets: Knowledge, Tools Can Keep Pets Safe This Holiday Season 10. Shopping: Holiday Entertaining on a Budget and Last-Minute Gift Ideas 11. Sports: 45th Anniversary of the First Instant Replay

SOURCE ProfNet
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