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PROFNET EXPERT ALERTS: Health & Living

Saturday, August 16, 2008 General News J E 4
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1. BEAUTY: WARM UP YOUR LOOK THIS FALL. GITA BASS, NYC-based celebrity makeupartist, has created some of the most eye-catching looks for the likes ofMinnie Driver, Heidi Klum and Keira Knightley: "Fall is all about trading yourcool-toned liners and pastel shadows for warmer, darker colors. With thereturn of warmer, bolder colors and dark liners, eyes are definitely centerstage right now. There are so many fun, dramatic looks to try, but it can beintimidating to leave your comfort zone. Not every look works for everybody,but the season's eye trends are easy to achieve if you have the right colorsand tools." Bass is available to discuss the fall's most popular looks in eyemakeup and how to create them, her favorite makeup tips and techniques, andmust-have beauty tools. News Contact: Christina Occhipinti,cocchipinti@robinleedyassociates.com Phone: +1-914-241-0086, ext. 14 (8/15/08)

2. BEHAVIOR: GO FOR THE GOLD IN YOUR OWN LIFE. DR. ROBERT PUFF,internationally renowned clinical psychologist and author of "Anger Work: HowTo Express Your Anger and Still Be Kind" and the podcast "Living a PeacefulLife": "Olympic athletes ignore distracting concerns about winning or losing,bringing all their energy and skill to bear in the present moment on the taskof running the race. When the mind is free to focus on one thing at a timewithout fear of criticism or failure, races are won and masterpieces arecreated. By learning how to clear the mind of unnecessary commentary, it ispossible to achieve single-focus attention, resulting in high levels ofproductivity and creativity." Web site: http://www.DoctorPuff.com (8/15/08)

3. BEHAVIOR: REASONS DIETS ARE DOOMED TO FAIL. SARAH MARIA DREISBACH, bodyimage expert and founder of BREAK FREE BEAUTY, a company dedicated to self-love: "It is no secret that 90 percent of diets are doomed to fail, and failmiserably, with the majority of dieters gaining more weight than they lost. Inorder for a diet to be successful in the long-term, it must begin with thebelief that you are absolutely perfect just as you are. You must find yourbeauty before you diet, not after." News Contact: Jennifer Thomas,jennifer@publicityresults.com Phone: +1-239-573-0088 Web site:http://www.breakfreebeauty.com (8/15/08)

4. HEALTH: WHITTLING DOWN THE NUMBER OF UNINSURED WITH INFORMATION ANDTECHNOLOGY. FRED KARUTZ, senior vice president of business development forNORVAX, a provider of technology and Internet tools for insurance sales, inChicago: "Of the 47 million Americans without health insurance, 70 percenthave access and the wherewithal to purchase it. So, why aren't more peopletaking the same actions they do to protect their home, auto or other valuableassets? One key reason is lack of information and resources. Buying healthinsurance is confusing, but agents/brokers can help. Purchasing healthinsurance online will soon be a $100 billion business -- tapping into thismarket is key for brokers, agents and health plans." News Contact: AnnaNewcombe, anna@scottpublicrelations.com Phone: +1-818-610-0270 (8/15/08)

5. HEALTH: HEALTH PLANS TEAM WITH TECHNOLOGY COMPANIES TO HELP AGENTS/BROKERSREACH SENIORS. CLINT JONES, CEO of NORVAX, a provider of technology andInternet tools for insurance sales, in Chicago: "With 70 million baby boomerssoon-to-be eligible for Medicare and millions more seniors already enrolled,agents and brokers are looking for new ways to reach out to the growingMedicare supplemental marketplace." Jones can speak to how technology supportssales in this market, and how agents are working to help consumers find thebest plan for their needs. News Contact: Anna Newcombe,anna@scottpublicrelations.com Phone: +1-818-610-0270 (8/15/08)

6. HEALTH: DISASTER PLANNING CAN SAVE LIVES AT HOSPITALS AND NURSING HOMES.DR. KAREN SEXTON, vice president and chief executive officer for Hospitals andClinics at the UNIVERSITY OF TEXAS MEDICAL B
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