COLUMBUS, Ohio, Aug. 22 The Ohio High School AthleticAssociation (OHSAA) and Nationwide Mutual Insurance announced today that theyare joining forces once again to promote smart teen driving through the BuckleUp for a Successful Season campaign.
"On behalf of the Ohio High School Athletic Association, I want to thankNationwide Insurance for their continued commitment to the Buckle Up for aSuccessful Season campaign. From the beginning, Nationwide recognized thesignificance of this campaign and their efforts to encourage teen drivers to'buckle-up' should be applauded. We all share a responsibility for the safetyof Ohio's youth and I'm excited that Nationwide will remain a valuable partnerin this important cause," Daniel B. Ross, Ph.D., Commissioner of the OHSAA,said.
"The best way to keep teens safe on the road is by helping them becomesmart drivers," said Bill Windsor, associate vice president of safety forNationwide. "Buckle Up for a Successful Season reminds teens that being asmart driver starts with fastening your seatbelt." Nationwide operateswww.nationwidesmartride.com, a website dedicated to teen driving.
Vehicle crashes remain the number one cause of death for teenagers,accounting for roughly a third of all deaths in this age group. According tothe most recent data available in 2006, nearly 66 percent of 16-20 year oldskilled in Ohio accidents were not wearing a safety belt. The Buckle Up for aSuccessful Season campaign has one simple yet powerful goal -- to achieve asafer highway environment. The campaign, which commences with the upcominghigh school football season, is in its 5th year.
Buckle Up for a Successful Season is a community-level traffic initiativethat involves a large portion of the 833 member schools that are part of theOhio High School Athletic Association. The objective is to promote a saferhighway environment by reminding and encouraging student-athletes, coaches,cheerleaders, band members, and fans to buckle up when going to school,practices, games -- everywhere, every time. Signs, program advertising andevents are among the techniques used at various high schools.
Nationwide, based in Columbus, Ohio, is one of the largest diversifiedinsurance and financial services organizations in the world, with more than$160 billion in assets. Nationwide ranks #104 on the Fortune 500 list. Thecompany provides a full range of insurance and financial services, includingauto, motorcycle, boat, homeowners, life, commercial insurance, administrativeservices, annuities, mortgages, mutual funds, pensions, long-term savingsplans and health and productivity services. For more information, visitwww.nationwide.com .Contact Information: Rachel Allenick Home Team Marketing 812 Huron Rd. Ste 205 Cleveland, Ohio 44115 Phone: 216-566-8326
SOURCE Ohio High School Athletic Association