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The arrival of the 59-foot, interactive mobile showroom and 20,000-squarefoot village, at San Francisco's Pier 39, East Park, June 6 - June 8,coincides with the American Diabetes Association's annual meeting taking placeat the San Francisco Moscone Center. The bus stopped in New York last Novemberto commemorate the first United Nations-sanctioned World Diabetes Day and hassince made several additional stops on its way to San Francisco.
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The tour has taken the bus through Europe, Asia, Africa, Australia andNorth America to drive awareness of the need for improved diabetes prevention,diagnosis and control as well as better education. Since its 2006 launch inCopenhagen, Denmark, the bus has logged more than 27,000 miles and beenvisited by more than 100,000 people.
In San Francisco, Drew Lachey, ABC's "Dancing with the Stars" champion andhost of "Dance War: Bruno vs. Carrie Ann," will kick off the official ceremonyon June 7. At 11 a.m., Lachey will announce the winners of a national"Dancin' to Change Diabetes" online video contest designed to encouragedancing as a healthy exercise, which can help prevent or control diabetes.
"Incorporating fitness into your daily routine is vital to maintaining ahealthy lifestyle," said Lachey, who has several family members with diabetes."I've partnered with Novo Nordisk to encourage Americans to get up, get movingand change the course of diabetes. Something as simple as turning on somemusic and dancing may help turn the tide of this disease."
The Changing Diabetes(R) Bus is filled with interactive, multimediaexhibits where visitors can learn about diabetes. The public can share theiropinions about what they would change in the area of diabetes and viewtestimonials from people across the globe who have visited the bus.
Surrounding the bus is the custom-built Changing Diabetes(R) Village, apark of nearly 20,000 square feet that offers complementary health screenings,free healthy refreshments, fitness instruction from local fitness guru andradio host, Joanie Greggains, and an area with activities for children.Visitors of all ages can participate in interactive games that get peoplemoving including Dance Dance Revolution, Wii Tennis and Boogie Bodies.
Diabetes affects nearly 21 million Americans in the United States andnearly 246 million people worldwide.(1,2) Research shows that two out ofthree people diagnosed with diabetes are not managing their chronic condition,putting them at an alarming risk of serious complications. (3)
"California has the highest number of people living with diabetes of anystate in the country, according to research from the University ofCalifornia," said Dr. Alan C. Moses, VP, Global Chief Medical Officer for NovoNordisk. "Novo Nordisk is working to improve the way people live with thediabetes in California and throughout the world through initiatives like theChanging Diabetes(R) Bus and the National Changing Diabetes(R) Program, whichjust announced a goal to have 45% of Americans who are at-risk for type 2diabetes to know their blood glucose level and what actions to take by theyear 2015."
About "Dancin' to Change Diabetes"
Drew Lachey teamed up with Novo Nordisk to promote "Dancin' to ChangeDiabetes," the first national online video contest aimed at increasingdiabetes awareness. The contest invited people to create videos of the dancemoves that help them stay active and healthy. Participants were asked tosubmit an old video or create a new one by picking out their favorite tune andshowing off the dancing that keeps them fit. For the past week, the pub
