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New Brand of Cookies Helps Make Treat Time a Nutrition-Rich Occasion

Tuesday, May 31, 2011 General News J E 4
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WhoNu?™ Cookies Taste Like Family Favorites, But with Real Nutrition

DENVER, May 31, 2011 /PRNewswire/ -- Who knew delicious could be so nutritious? That's what Moms across the country are exclaiming since the recent launch of WhoNu?™ nutrition rich cookies, a new brand of cookies packed with 20 essential vitamins and minerals, plus dietary fiber, created to look and taste like familiar family favorites.

WhoNu?™ is the only cookie brand on the market that delivers 3 grams of fiber and 20 percent or more of the daily allowance of calcium, vitamin D, vitamin C, iron, vitamin E, vitamin B12, and vitamin A in each 3 cookie serving, helping to make treat time a nutrition-rich occasion.

"Children are snacking more than ever and they're snacking on nutrient-deficient foods with empty calories," said Mike Bloom, vice president of marketing for Suncore Products, LLC. "In fact, cookies remain the number one snack item for kids ages 5 through 12, contributing to the more than $5 billion spent on prepackaged cookies each year in the U.S. WhoNu?™ brand cookies provide an alternative to other indulgent, nutrition-poor treats on the market, offering kids a great-tasting way to fuel development and supplement other healthy eating habits."

While each serving of WhoNu?™ cookies is packed with nutrition levels that rival some of the healthiest foods, including as much fiber as a bowl of oatmeal, as much calcium and vitamin D as an 8 oz. glass of milk, and as much vitamin C as a cup of blueberries, they are not intended to replace vitamins, supplements or other healthy eating habits, including the consumption of fruits and vegetables. WhoNu?™ cookies are simply a better option when choosing cookies as a treat.

WhoNu?™ cookies are available in four kid-familiar forms and flavors: Soft & Chewy Chocolate Chip, Crispy Chocolate Chip, Chocolate Sandwich Creme and Vanilla Sandwich Creme. Beginning in July 2011, WhoNu?™ cookie varieties will be available at major retailers nationwide, including Wal-Mart. Suggested retail price is $2.99-$3.49, but may vary by retailer.

About Suncore Products, LLC

Founded in 2008, Suncore Products, LLC is dedicated to changing the snacking category with the introduction of nutrition-rich, indulgent treat options. Based in Denver, Colo., Suncore's flagship product, WhoNu?™, is a new brand of cookies packed with 20 essential vitamins and minerals, plus dietary fiber, created to look and taste like familiar family favorites. WhoNu?™ brand cookies provide an alternative to other indulgent, nutrition-poor treats on the market, allowing family treat time to be a nutrition-rich occasion. For more information, visit www.whonucookies.com or www.facebook.com/whonu.

SOURCE Suncore Products, LLC

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