NEW YORK, Oct. 23 -- First Lady Michelle Obama will be speaking to the women of America
"No matter which side you're on, health care is central to our vast audience of highly engaged women and moms," said Jodi Kahn, Executive Vice President, iVillage. "This is a huge opportunity for our community to have their personal questions about health care answered directly by Secretary Sebelius."
In the video posted today, Mrs. Obama shares a personal story about how her daughter, Sasha, was rushed to the hospital eight years ago over an illness, and how difficult a situation like that could be if a family was not able to afford quality health care. Secretary Sebelius advocates for Health Care Reform and talks about how women can be discriminated against by insurance companies. The video also includes a testimonial from a breast and lung cancer survivor who is forced to choose between screening tests and keeping her home because of the high cost of treatment.
iVillage is the leading online destination for women, where they can find the most meaningful content, real-life conversations and the tools they need for their busy lives. The site focuses on categories that best serve women's needs, including Food, Health, Entertainment, Family, Beauty & Style. Additional businesses and brand extensions within iVillage Networks include iVillage UK, NBC Digital Networks, NBC Digital Health Network, Astrology.com and GardenWeb. In addition, iVillage enjoys a strategic partnership with BlogHer, the leading participatory news, entertainment and information network for women online. iVillage Inc., acquired by NBC Universal, Inc. in May 2006, is based in New York City, and is part of the NBC Universal Women & Lifestyle Entertainment Networks Group.
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