MediPurposeŽ Launches New babyLance(TM) Infant Heel Incision Device

Thursday, July 29, 2010 General News J E 4
NORCROSS, Ga., July 28 MediPurposeŽ today announced the launch of its latest safety medical product, the babyLance(TM) heel incision device for infants.

A complement to the company's vastly popular line of SurgiLanceŽ safety lancets, babyLance(TM) is a safe, easy and effective solution for newborn heel incisions.

"We are very excited about this latest addition to our blood collection medical product portfolio," said MediPurpose founder and CEO Patrick Yi. "It's been 10 years since we launched our first product, the SurgiLanceŽ safety lancet, and we are eager about offering this innovative new product to our customers."

The babyLance(TM) will be available in two models:

Thoughtful, Innovative Features for End-Users

The new babyLance(TM) heel incision device line continues a tradition of thoughtful medical device innovation at MediPurpose. "As with our SurgiLanceŽ safety lancet, the babyLance(TM) heel incision device was designed with innovative features that provide safety, comfort and ease of use," said MediPurpose Vice President Mark Stoppenbach.

In particular, the babyLance(TM) heel incision device features:

More information about babyLance(TM)--including demonstration videos and free product sample requests--is available at

About MediPurpose

Founded in 1999, MediPurpose is a leading medical device company headquartered in Singapore, with offices in the United States and Europe.

Known for its popular SurgiLanceŽ safety lancet, MediPurpose has leveraged its success in the medical device industry to become a master medical product distributor that provides unique solutions for both medical product manufacturers and medical product distributors.

MediPurpose's Innovation division offers angel funding and developmental expertise for new medical device inventors and innovative medical product companies that seek entrance into new medical device markets.

For more information about MediPurpose's medical products and solutions for inventors, innovators, manufacturers and distributors, please visit

-- The babyLance(TM) Newborn (BLN), which delivers an incision depth of 1.00 mm. -- The babyLance(TM) Preemie (BLP), which delivers an incision depth of 0.85 mm.

SOURCE MediPurpose


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