Master Lock Supports the Fight Against Breast Cancer With Pink Padlock

Monday, September 15, 2008 General News J E 4
MILWAUKEE, Sept. 15 In honor of National Breast CancerAwareness Month, Master Lock, the industry leader in locks and securityproducts, is offering a specially designed pink padlock to raise awareness forbreast cancer detection and prevention. Committed to helping people achievepeace of mind by locking up their valuables, the company is also helping tounlock a cure for breast cancer by supporting The Breast Cancer ResearchFoundation(R) with a $10,000 donation.


"Nearly everyone has been affected by breast cancer in some way,considering the staggering statistic that one woman is diagnosed every threeminutes in the United States(1)," said John Heppner, president and CEO ofFortune Brands Storage and Security, which includes Master Lock. "By offeringthe pink padlock, Master Lock continues the company's tradition of providinginnovative security solutions, while helping to keep breast cancer top-of-mindamong an important group of consumers who can make a difference in the fightagainst this terrible disease."

The pink padlock is available at select mass retailers nationwide, as wellas online at Each 40-millimeter pink padlock comeswith a matching key and is emblazoned with a pink awareness ribbon, theuniversal symbol of breast health awareness. The suggested retail price is$5.49 for a single-pack and $9.50 for a two-pack.

The Breast Cancer Research Foundation is dedicated to preventing breastcancer and finding a cure in our lifetime by funding clinical and geneticresearch worldwide. For more information about BCRF, visit or call 1.866.FIND.A.CURE.

About Master Lock

Master Lock is the world's largest manufacturer of padlocks and relatedsecurity products providing innovative security solutions for home,automotive, campus, power sports, bike and storage security needs forconsumers and contractors alike. Master Lock Company L.L.C. is an operatingunit of Fortune Brands, Inc., a leading consumer brands company with annualsales exceeding $8 billion. Headquartered in Deerfield, Ill., Fortune Brands(NYSE: FO) is included in the S&P 500 Index. (


(1.) The American Cancer Society

SOURCE Master Lock


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