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(Photo: http://www.newscom.com/cgi-bin/prnh/20070913/AQTH023)
"One woman is diagnosed with breast cancer every three minutes in theUnited States(1), so nearly everyone has been affected by breast cancer insome way," said John Heppner, president and CEO of Fortune Brands Storage andSecurity, which includes Master Lock. "With Breast Cancer Awareness Month inOctober, the pink padlock is a great way to raise awareness of breast cancerdetection and prevention, as well as show support for continued breast cancerresearch. In fact, thanks to this much-needed research, the mortality ratefrom breast cancer has steadily decreased since 1990(2)."
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The new pink padlock is available at select Wal-Mart stores, as well asonline at http://www.amazon.com. The suggested retail price is $8.99, and eachpackage features two 40-millimeter pink padlocks, plus two matching keys. Thepadlocks are also emblazoned with a pink awareness ribbon, the universalsymbol of breast health awareness.
In conjunction with the launch of its new pink padlock, Master Lock hasmade a $10,000 donation to The Breast Cancer Research Foundation.
"Master Lock has long stood for providing peace of mind to our customersthrough locking and security solutions," said Heppner. "We hope that bysupporting breast cancer research, we can also provide peace of mind to thosetouched by breast cancer by giving them hope that one day there will be a curefor this disease."
The Breast Cancer Research Foundation is dedicated to preventing breastcancer and finding a cure in our lifetime by funding clinical and geneticresearch worldwide. For more information about BCRF, visithttp://www.bcrfcure.org or call 1.866.FIND.A.CURE.
About Master Lock
Master Lock is the world's largest manufacturer of padlocks and relatedsecurity products providing innovative security solutions for home,automotive, campus, power sports, bike, and storage security needs forconsumers and contractors alike. Master Lock Company L.L.C. is an operatingunit of Fortune Brands, Inc., a leading consumer brands company with annualsales exceeding $8 billion. Headquartered in Deerfield, Ill., Fortune Brands(NYSE: FO) is included in the S&P 500 Index. (http://www.masterlock.com)
Sources:
(1) The American Cancer Society
(2) The American Cancer Society
SOURCE Master Lock Company L.L.C.
