MassMutual Retirement Services Adds Vice President, Marketing Communications

Tuesday, December 16, 2008 General News
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SPRINGFIELD, Mass., Dec. 15 E. Heather Smiley has joined MassMutual's Retirement Services Division as vice president, marketing communications, effective December 15. Ms. Smiley most recently served as senior vice president of marketing communications for Fidelity Investments based in Boston, Mass., where she held a number of senior leadership roles during her 11-year tenure.



In her new role, Ms. Smiley will lead MassMutual Retirement Services Division's marketing organization including national accounts communications, participant, sponsor and advisor marketing, and advertising and public relations for the retirement business.



Ms. Smiley is based in MassMutual's Springfield, Mass. headquarters and reports to Elaine Sarsynski, executive vice president of MassMutual's Retirement Services Division and chairman and CEO of MassMutual International LLC. Ms. Smiley earned her bachelor's degree in marketing and English from the University of Tampa and holds FINRA Series 7, 63 and 24 registrations.



"Heather Smiley has a proven record of success in the development and execution of creative marketing and communications initiatives designed to help participants, plan sponsors and advisors achieve a successful outcome," says Sarsynski. "We look forward to leveraging Heather's professional expertise and passion for quality in the delivery of results-driven communication and education strategies that meet business objectives," she adds.



For more information about MassMutual Retirement Services, please contact your retirement plan advisor or call MassMutual at (866) 444-2601.



Contact: Lisa Reilly 413-744-0589 [email protected]

SOURCE MassMutual Retirement Services Division


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