CAPE TOWN, South Africa, July 17 LeattCorporation (Pink Sheets: LEAT), a Nevada, USA Corporation headquartered inCape Town, South Africa, and the distributor of the Leatt-Brace(TM), a NeckBrace System designed to help prevent potentially devastating motor sportinjuries to the cervical spine (neck), today announced that the Company willbecome the Title Sponsor to the South African Leg of the 2008 FIM World GrandPrix Motocross Series.
Along with the title of Event sponsor, Leatt will be featured on the eventposters distributed to motorcycle outlets, shopping centers and Computicketoutlets. Additionally there will be a 30 second Cinema commercial produced asa Grand Prix Commercial. Official shirts and various event-related souvenirswith the Leatt 2008 logo will be marketed throughout the event. This eventwill be televised through numerous networks including the following: FoxSports World, AB Moteurs, Roi Due, Speed, Vrt, Eurosports Asfa Pacific, FoxSports, CI, Sport Satelite, SNTV, SPRTV, Eurosport, Band Sports, Eurovision,America One Sports, TVe, Galaxie Sport, Eurosport 2, Gaora Sports.
The South African venue for the race will be at the Alkmaar Motocrosscircuit in Nelspruit, South Africa. Approximately 15,000 spectators areexpected to be in attendance and the event will be broadcast on 24 channelsworldwide. The Company also expects that the race will receive extensivepre-event coverage including radio advertisements on local South African RadioStations as well as television inserts. The FIM Motorcross World Championshipreached a massive television audience in 2007; with more than 694 millionviewers worldwide.
"We are extremely excited about this sponsorship and the exposure thatthis event will provide for the Company," said Mr. Jeff Guzy, President of theCompany, "This sponsorship opportunity further validates and provides a greattestimonial to the quality and reliability of the Leatt-Brace(TM) product andits importance to the Motocross community."
Motorsport South Africa (MSA) is recognised by both the FederationInternationale de l'Automobile (FIA) and the Federation Internationale deMotocyclism (FIM), as the sole national motorsport federation in South Africa.The FIM and FIA recognise only one "National" federation in each country, withsuch federation in turn being responsible for the control and administrationof motorsport in its own country. In South Africa, the FIA and FIM havetransferred their sporting powers to MSA and all motorsport events in thecountry are held in accordance with FIA and FIM Sporting Codes. MSA is one ofonly a few federations responsible for the control of both car and motorcyclesporting events, with most other countries having separate governing bodiesfor the two disciplines.
About Leatt Corporation:
Leatt Corporation is the exclusive global distributor of theLeatt-Brace(TM), a Neck Brace designed to prevent or lessen the severity ofpotentially devastating motor sport injuries to the cervical spine (neck). Thecompany's operations and research and development of the core productscurrently take place at Leatt Corporation's offices in Cape Town, South Africa.
For more information on the Leatt-Brace(TM), please visit the companywebsite at www.leatt-brace.com. Any web site or portion thereof referencedherein is not a part of this press release.
Safe Harbor Statement
This release may contain certain "forward-looking statements" relating tothe business of Leatt Corporation and its subsidiary companies (collectively,the "Company"). All statements, other than statements of historical factincluded herein are "forward-looking statements," including statementsregarding: the ability of the Company to meet the requirements for or obtainapproval for quotation of the Company's common stock on a national securitiesexchange or quotation system, or otherwise achieve its commercial