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LYSOL(R) Helps Protect Families from Germy Soap Pumps with No-Touch Hand Soap System

Wednesday, February 3, 2010 General News J E 4
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PARSIPPANY, N.J., Feb. 2 Despite elevated concerns about illness-causing germs, most families don't suspect that their household soap pumps might actually be transferring bacteria to their hands. However, a recent study found that soap pumps can harbor hundreds of bacteria.(1) Every time families touch their soap pumps, they may be spreading and collecting bacteria to and from their hands.

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Now, LYSOLŽ, the number one surface disinfectant brand recommended by pediatricians, has expanded its fight against germs into personal care with the introduction of the No-Touch Hand Soap System -- a revolutionary way to help keep hands healthy. For use in the kitchen or bathroom, it helps stop the spread of germs by automatically sensing hands and dispensing antibacterial soap that kills 99.9% of bacteria, including E.coli, MRSA and Strep. The hand soaps are also enriched with moisturizing ingredients and available in three fresh scents. With the LYSOLŽ No-Touch Hand Soap System, families never have to touch a germy soap pump again.

"One of the most useful lessons parents can teach their children from an early age is to practice proper and frequent hand washing," says Dr. Laura Jana, pediatrician and mother of three. "Moms are so busy juggling schedules every day that the last thing they want to worry about is whether their children are spreading and collecting germs via their hands, especially during cold and flu season. Products such as Lysol's new hand washing system can help make teaching and reinforcing hand hygiene easier for everyone and rewarding for mom."

Hands may come into contact with millions of germs(2) at home and in the community every day. Consequently, the Centers for Disease Control and Prevention (CDC) recommends hand washing as the number one way to avoid getting sick and prevent the spread of germs to others.(3) Parents should teach their children to wash their hands throughout the day -- before eating and after using the bathroom -- and the entire family should follow these CDC-recommended steps:

LYSOLŽ Healthy Touch(TM) No-Touch Hand Soap System Starter Kits are now available in Soothing Cucumber Splash scent and Cleansing Green Tea & Ginger(TM) scent at Walmart for a suggested retail price of $9.97 (includes 1-dispenser, 1-8.5 oz. hand soap refill and 4 AA batteries). Hand soap refills (8.5 oz.) are available in three fresh scents, Soothing Cucumber Splash scent, Cleansing Green Tea & Ginger(TM) scent and Refreshing Grapefruit Essence(TM) scent at Walmart for a suggested retail price of $3.47. Starter kits and hand soap refills will also be available at grocery, drug and mass stores nationwide.

About LYSOLŽ / Reckitt Benckiser, Inc.

Reckitt Benckiser is the world leader in household cleaning, (excluding laundry) and has a major presence in health and personal care. The Company is truly global, with over 60 operating companies and over 40 manufacturing facilities worldwide. With sales in 180 countries, the Company employs 22,000 people around the world. Among the Company's leading brands in household are Lysol, the world leader in disinfecting cleaning; Calgonit, Finish and Electrasol; the world leaders in automatic dishwashing; Woolite, world leader in fine fabrics; Vanish and Spray 'n Wash, world leaders in fabric treatment; Mucinex and Delsym, leaders in U.S. cold and cough; and Airwick and Mortein, both leading brands in air care and pest control, respectively. Reckitt Benckiser is headquartered in Slough just outside London and is listed on the London stock exchange. Its North American headquarters is in Parsippany, New Jersey, which is 30 miles West of New York City. With a market capitalization of $40 billion, Reckitt Benckiser ranks among the top 25 UK listed companies. Reckitt Benckiser has annual net revenues of $10 billion.

(1) Data on File

(2) Data on File

(3) Centers for Disease Control and Prevention Web site. Stopping Clean Hands Save Lives! http://www.cdc.gov/cleanhands/. Accessed on January 6, 2010

-- Wet hands with clean running water and apply soap. Use warm water if it is available -- Rub hands together to make lather and scrub all surfaces, including underneath the nails and back of the hands -- Continue rubbing hands for 20 seconds, long enough to sing the "Happy Birthday" song twice -- Rinse hands well under running water -- Dry hands using a paper towel or air dryer. If possible, use a paper towel to turn off the faucet

SOURCE Reckitt Benckiser, makers of Lysol
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