HOUSTON, March 30 As a result of the generous support of its customers across the country, Jiffy LubeŽ proudly announces that its 2010 Maintenance Partners for Life campaign raised more than $1 million for the American Heart Association's (AHA) Go Red For WomenŽ movement -- for a third year. More than 1,700 Jiffy Lube service centers participated in the campaign, which helps raise awareness and funds to fight heart disease. The campaign ran from February 1 through March 14 and raised a total of $1,111,784 nationally, surpassing the $1 million fundraising goal. All funds are allocated to AHA initiatives in the communities in which they were raised.
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"I know firsthand how devastating the effects can be as two of my family members have suffered from heart disease," said Bill Shockley, of Shockley Management, Inc., a Jiffy Lube franchise in Maryland. "This campaign means a lot to me because it allows us to educate our customers about heart disease prevention, while also raising funds to support research and initiatives to help fight the disease."
Including this year's contributions, Jiffy Lube has donated more than $3.4 million to the cause since 2008. Funds were raised by asking customers to make a $3 donation at participating service centers. In return, customers received a Maintenance Partners for Life book with more than $100 in savings.
"With so many organizations and charities for consumers to contribute to, we are thrilled the Jiffy Lube Maintenance Partners for Life campaign continues to spread awareness and raise funds for heart disease," said Neil Meltzer, American Heart Association Board Chairman. "This campaign continues to make such a strong impact on helping to eradicate this devastating disease, and for that we are grateful."
During the campaign, several service centers achieved great success, standing out as top fundraisers. The top three fundraisers in terms of percentage of vehicles serviced are Jiffy Lube store #1270 located in Arroyo Grande, CA, which is owned by Sean Porcher of PCJL, Inc.; Jiffy Lube store #2623 located in Pasco, WA, which is also owned by Sean Porcher of TCFL Group; and Jiffy Lube store #2354 in Sacramento, CA, which is owned by Don Fowler of Broadbase, Inc.
The Jiffy Lube Maintenance Partners for Life campaign leverages the parallels between maintaining a healthy heart and a healthy vehicle. Nearly 2,300 Americans die of cardiovascular disease each day -- an average death of one every 38 seconds -- and 80 percent of the vehicles inspected during vehicle check-up events needed either service or parts, according to a survey from the Car Care Council in 2008. Maintaining a healthy heart and vehicle is a matter of choice and the right choices can help maintain the health of both. To learn about choices that can benefit heart health, visit www.GoRedForWomen.org and to learn about vehicle preventive maintenance, visit www.JiffyLubeGoesRed.com. Fans of the Maintenance Partners for Life campaign can also support the cause by joining the Jiffy Lube Maintenance Partners for Life Facebook Fan page at www.facebook.com/jiffylubempfl.
To find a Jiffy Lube service center in your area, please visit http://Locations.JiffyLube.com. Visit JiffyLube.com to find oil change coupons and promotions, Jiffy Lube news articles, community involvement programs and events, franchise information and employment opportunities.
About Maintenance Partners for Life
Jiffy Lube International, Inc., America's largest fast-lube franchisor, and the American Heart Association are working together to fight heart disease. Through the Jiffy Lube Maintenance Partners for Life campaign, the goal is to raise more than $1 million dollars for the American Heart Association's Go Red For Women movement, which celebrates the energy, passion and power women have to band together and eradicate heart disease. To date, the Maintenance Partners for Life campaign has raised more than $2.3 million for the American Heart Association's Go Red For Women movement.
About Go Red For Women
Go Red For Women is the American Heart Association's solution to save women's lives. With one out of three women still dying from heart disease, we are committed to fighting this No. 1 killer that is largely preventable. GoRedForWomen.org, a premiere source of information and education, connects millions of women of all ages and gives them tangible resources to turn personal choices into life-saving actions. We encourage women and the men who love them to embrace the cause. For more information please visit GoRedForWomen.org or call 1-888-MY-HEART (1-888-694-3278). The movement is nationally sponsored by Macy's and Merck & Co., Inc.
About Jiffy LubeŽ
Jiffy Lube International Inc. ("Jiffy Lube"), with more than 1,900 franchised service centers in North America, serves approximately 24 million customers each year. Jiffy Lube pioneered the fast oil change industry in 1979 by establishing the first drive-through service bay, providing customers with fast, professional service for their vehicles. Headquartered in Houston, Jiffy Lube is a wholly owned, indirect subsidiary of Shell Oil Company. Visit www.JiffyLube.com to learn more about Jiffy Lube and vehicle care.
SOURCE Jiffy Lube International, Inc.