Informed Medical Communications Appoints New Chief Financial Officer

Tuesday, May 27, 2008 General News J E 4
EDISON, N.J., May 27 Informed Medical Communications(IMC), a leading provider of peer-to-peer medical forums for thebio-pharmaceutical industry, today announced the appointment of Bert Marchioto the position of Executive Vice President/Chief Financial Officer.

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Marchio brings to IMC over 20 years of experience in senior financialleadership positions in both the public and private sectors, with the last 15years spent in the pharmaceutical industry. Most recently, he served as VicePresident, Treasurer of MedPointe where he helped lead the financialturnaround and eventual sale of the company. During his tenure, the value ofMedPointe shares doubled and the company saw a dramatic improvement in cashflow. Prior to this, Marchio helped finance the domestic and internationalgrowth of Alpharma from under $300MM in sales (1992) to approximately $1.3B(2005) while building treasury, tax, risk management and benefit financesystems as their Vice President, Treasurer. Marchio holds a BA in Economicsfrom Muhlenberg College, an MBA in Professional Accounting from RutgersGraduate School of Business and a Post-MBA Certificate in Taxation fromBernard Baruch College.

"Bert has tremendous experience in the financial and pharmaceuticalrealms, which will be invaluable to us as we continue to grow the IMCbusiness," said Steve Budd, CEO of IMC. "We are equally excited by the factthat the tremendous potential of IMC has attracted someone of Bert's caliberin this critical role."

About Informed Medical Communications

Informed Medical Communications (, headquarteredin Edison, NJ, is an interactive medical marketing group of companiesproviding services to the biopharmaceutical industry. The companies includeThe Peer Group and RxDialogue, industry innovators and leaders in conductinggeneral and specialty peer-to-peer medical programs, respectively.Additionally, IMC's major businesses are enhanced by MRxHealth, the marketresearch and consulting infrastructure that supports IMC's ongoing developmentand effectiveness of non-traditional marketing programs for biopharmaceuticalclients, and Leading Through Dialogue, a communications training service forelite skill development in three areas: (1) leadership, (2) sales, and (3)training/facilitation. The IMC network of companies delivers integratedmarketing programs for pharmaceutical marketers, with the goal of improvingthe dialogue among healthcare practitioners in understanding health conditionsand their medical options. IMC is a private-equity backed, privately heldcompany.

SOURCE Informed Medical Communications


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