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Value-based pharmacy design (VBD) moves the costs of diagnosis andtreatment for certain conditions, including drugs and supplies, down to thetier with the lowest copay or no copay at all if they are deemed to beessential to maintain health. The result is a formulary system that placessome branded drugs to lower copay levels and generics to higher cost levels.
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"In addition to Health Alliance, look for other insurers to apply value-based pharmacy design in the state, particularly with their diabetes andcardiovascular patients," states Roy Moore, market analyst for HealthLeaders-InterStudy and author of the report. "Results are defined as improvements inmedication adherence, following the thought that by reducing a member's copay,they are more likely to be adherent, which will lead to better outcomes andlower medical costs."
Under several pilot programs, Health Alliance has offered employers VBD aspart of a broader health and wellness program involving workplace wellness andpreventive medicine measures. On July 1, 2008, Health Alliance is rolling outVBD to its fully insured risk group with a 10 percent coinsurance rate fordiabetes drugs to its members, but no step therapy or prior authorization.The insurer is looking to expand the program to new conditions likescardiovascular disease, osteoporosis and asthma.
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SOURCE HealthLeaders-InterStudy