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Health Education Leader AccentHealth Announces Nine New Condition-Specific TV Networks

Thursday, May 26, 2011 General News J E 4
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Digital technology allows for the delivery of customized health content tailored for an audience at the point of care

NEW YORK, May 25, 2011 /PRNewswire/ -- AccentHealth, America's largest health education television network, today announced nine new condition-specific networks that reach and educate more than 13 million patients in doctors' waiting rooms each month.  The nine new networks focus on: Diabetes Health, Heart Health, Men's Health, Mental Health, Senior Women's Health, Rheumatology, Allergies, Asthma, and GERD in addition to AccentHealth's four current networks.

Digitally delivered content will now address the specific education needs of patients, designed to provide preventative health messages and to enhance the dialog they are just about to have with their physicians.

"The digital age allows us to refine health messaging, directing specific information to only the most relevant patients, providing the information they want, when and where they are eager to learn and can discuss it with their physicians," said Daniel A. Stone, CEO, AccentHealth.

Original programming for the condition-specific networks is produced monthly and focuses on topics such as: Diabetes Living, Heart Matters, and Living with Rheumatoid Arthritis. AccentHealth has received many awards for quality health education programming including the National Health Information Awards program, Cindy and Telly awards, and has been honored by the American Academy of Nursing and the Society of Professional Journalists.

"As physicians we must enlist patients in their own health care. The better educated and more comfortable patients are with various health topics, the more likely they are to have a productive conversation with their physician about new information, potential courses of treatment and preventative care," said Philip Adler M.D., F.A.A.P., Chairman of the AccentHealth Medical Advisory Board.

"AccentHealth now fuses the micro-targeting that digital technology allows with the power of full sight, sound and motion programming at the point of care. It's a dynamic mix for maximum patient engagement and results," said Edith Hodkinson, President, Media Division, AccentHealth.

About AccentHealth, LLC

AccentHealth is a leading point-of-care media company featuring America's largest health education television network, reaching 158 million viewers annually in more than 12,300 physician waiting rooms nationwide. AccentHealth networks feature programming produced by CNN's Medical Unit and co-hosted by Dr. Sanjay Gupta and Robin Meade, and by healthy living experts from EveryDay Health. AccentHealth has been educating health-conscious consumers in a trusted environment with award-winning, engaging content since 1995. Today, more than 40,000 physicians complement their patient education efforts with AccentHealth. For information about healthy lifestyle and condition-specific television networks visit www.accenthealthmedia.com.

For AccentHealth product information, contact: Gina Ermilio, Marketing Manager 212-763-5121 germilio@accenthealth.com

Available Topic Expert(s): For information on the listed expert(s), click appropriate link: http://www.profnetconnect.com/dan.stone

SOURCE AccentHealth

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