Keynote speaker Brahadeesh Chandrasekaran discusses 'The Future is Today: An Outlook on the State of the Medical Technologies Industry'
CLARA, California, May 1, 2017 /PRNewswire/ -- Brahadeesh Chandrasekaran, Transformational Health Industry Analyst at Frost & Sullivan, will present on at BIOMEDevice Boston, May
Chandrasekaran will focus on the change in provider behavior that is leaving to the transformational shift in the industry through factors such as digitization, business and sales model changes, new services around core products and consumerization mind-set. He will discuss on how Medical Technologies is transforming to a customer-focused industry and how companies react to this transformational shift.
"In the past, product based business models worked. But now, moving forward, successful Medtech companies need to develop new models that gives them capability to sell their solutions," explains Chandrasekaran. While the push for value-based healthcare continues, changing business and sales models is not an overnight fix from a Medtech company point of view. These changes require building new capabilities and redefining the business models. "It will be a multi-year journey that will require dedicated resources and time," he adds.
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