WHAT: Advertising is virtually everywhere. The Internet
and new technologies have taken kids' exposure to
advertising to new levels. That's why the
Federal Trade Commission, the nation's consumer
protection agency, will launch Admongo, a
campaign to raise advertising literacy among the
nation's youth.
WHO: David Vladeck, Director, FTC Bureau of Consumer Protection
Len Gordon, Director, FTC Northeast Region
C. Lee Peeler, President and CEO, National
Advertising Review Council; Executive Vice
President, National Advertising Self-Regulation,
Council of Better Business Bureaus
Oscar Ramirez, Teacher, Adams Elementary School,
Washington, DC
WHEN: Wednesday, April 28, 2010, 10:30 a.m. ET
WHERE: Federal Trade Commission, Northeast Region Office
Alexander Hamilton U.S. Custom House
Collector's Office
1 Bowling Green
New York, NY 10004
The Custom House is adjacent to the Bowling Green
subway station on the 4 and 5 lines.
TO CALL IN: The phone number is 877-407-8033. The lines,
which are for media only, will open at 10:15 a.m.
ET. No conference ID is required.
VIDEO: A video will be fed at 10:30 to 11:00 a.m.
Eastern; 1:30 to 2:00 p.m. Eastern, and 3:30 to
4:00 p.m. Eastern on Wednesday, April 28. It can
be accessed using the following satellite
coordinates:
C-band analog, Galaxy C-19, Transponder 15,
Downlink Frequency 4000 V, Standard Audio 6.2/6.8
PRESS Lisa Dreisch Miller
CONTACTS: Fleishman-Hillard
202-857-2209
[email protected]
FTC Office of Public Affairs
202-326-2180
/PRNewswire -- April 23/SOURCE FTC Office of Public Affairs
