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Doctors Go Viral: vSling Video Testimonial Tool Offers Doctors Access to New Channels for Acquiring Patients

Wednesday, December 3, 2008 General News
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LEHI, Utah, Dec. 2 Smile Reminder, the nation's leadingcomprehensive patient communication service, unveiled the latest in industrytechnology today at Javits Center in New York City. vSling -- a digital toolfor capturing and distributing video testimonials can be used to easily uploadvideo patient testimonials onto popular platforms such as YouTube, GoogleVideos and Yahoo! Video. This new tool provides doctors with an effectivebusiness strategy for increasing new patient acquisition and search enginevisibility.
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vSling allows doctors from many industries (dermatologists, plasticsurgeons, dentists, and eye care professionals are a few common examples) tocapitalize on the emerging new media trend that has essentially refocused theway businesses cater to consumers, specifically dental patients. As the mostrecent addition to the Smile Reminder Platform, this patent pending technologyenables a practice to capture patient video testimonials and instantlydistribute them across the web's many video sharing sites including YouTube,Google Video, Yahoo! Videos, AOL Video and Truveo. A new report fromReston-based market research Comscore confirmed YouTube as the second mostwidely-used search engine, showing that video has become a crucial addition toany Internet marketing strategy. Demonstrations of this new technology arecurrently being shown at http://www.smilereminder.com
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"Most healthcare offices are driven by word-of-mouth and patientsatisfaction, and vSling allows our subscribers just that," says Jim Higgins,CEO of Smile Reminder. "By harnessing new media, Smile Reminder is able tosolidify a practice's presence and does so on a much larger and more effectivescale."

vSling is not only expected to drive new patients and revolutionize theway doctors use technology to boost their practice, but is also predicted toenhance confidence in the doctor and his/her staff. With the installation of awebcam at a practice's front desk, patients are able to record testimonials asthey come and go from their appointments. Patients are also able to access therecording tools from home and/or any place with an Internet connection. SmileReminder then automatically codes the recorded video clips with relevantsearch titles and words and then publishes them to the web. These testimonialsare easily found by people searching for doctors in their local area.

If a potential new patient performs a search for doctors in Austin, Texas,the returned results will likely include a barrage of patient videotestimonials all giving personal feedback about their experience with theirdoctor. The vSling tool essentially produces hundreds of commercials --broadcast free of charge across the world's largest platform.

"I can't wait to get this new technology into my practice," says Dr. RonKaminer of Long Island, New York. "I love the idea of having my currentpatients do word-of-mouth advertising on the Internet. Personal testimonialsand referrals are the most effective way I can acquire new patients."

The features in the Smile Reminder service allow offices to streamlinetheir daily routine and strengthen doctor/patient relationships through thefollowing personalized features: automated appointment reminders andconfirmations, cancellation notices, birthday messages, e-newsletters,e-surveys, prospect marketing and custom promotions, patient recall/recare,patient referrals and even an online portal where patients can pay bills,request new appointments, exchange secure messages as well as download photos,x-rays, and office forms.

The launch of vSling adds a new media marketing tool that will drive newpatient acquisition via the Internet.

About Smile Reminder

Smile Reminder, the pioneer in text and email messaging to patients, isthe clear leader in providing patient communication and interaction solutionsfor health-care providers.

Smile Reminder has been recognized by national media outlets, includingForbes.com, Fox Business and The Wall Street Journal, while also receiving topindustry accolades including Townie Choice Award for Best Desktop Application(2005, 2006 & 2007); Utah 100 Top 15; UV Entrepreneurial Forum; and the Top 20Under 5 (2001, & 2005).

Smile Reminder's patent-pending solution enables practices to increaserevenue, streamline efficiencies and build patient loyalty. Based onpurpose-driven technology, Smile Reminder equips practices with a "high-tech"solution that does not sacrifice the "high-touch" personalization whencommunicating with patients. Smile Reminder messaging solutions include everytype of personalized patient e-communication including appointment reminders,confirmations, recare/recall, new patient referrals, birthday wishes, holidaywishes, surveys, newsletters, customized promotions and more. Smile Reminderenhances its messaging solution with SmileDash.com, an online patientinteraction suite. Patients can now interact with their provider online in asecure environment to pay bills, view patient images, send secure messages,download forms, and more.

For more information, please visit http://www.smilereminder.com

To set up an interview and/or media inquiries, call Tyler Barnett at323.937.1351.

SOURCE Smile Reminder
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