DICK'S Sporting Goods asks Consumers to help save children's lives by supporting St. Jude while shopping this Holiday season.
PITTSBURGH, Nov. 14 /PRNewswire/ -- DICK'S Sporting Goods announced today that it has once again partnered with St. Jude Children's Research Hospital for the 5th anniversary of the Thanks and Giving campaign. In its 2nd year to participate in the Thanks and Giving campaign, DICK'S Sporting Goods asks consumers to "Give thanks for the healthy kids in your life, and give to those who are not." Consumers who shop with DICK'S Sporting Goods during the campaign, which begins November 16, 2008, will have the opportunity to make a donation at point of purchase to benefit St. Jude. DICK'S Sporting Goods joins many of the nation's leading brands and most respected companies and their customers, as they help St. Jude to fulfill its mission of finding cures and saving the lives of children with cancer and other catastrophic diseases.
"Our commitment to helping children extends beyond the playing field," said Jeffrey R. Hennion, Executive Vice President & Chief Marketing Officer of DICK'S Sporting Goods. "We are proud to lend our support to the noble mission and extraordinary, life-saving research taking place at St. Jude."
"The children of St. Jude, their Moms and Dads and I are thrilled to welcome back DICK'S Sporting Goods to the St. Jude Children's Research Hospital Thanks and Giving campaign" said Marlo Thomas, National Outreach Director for St. Jude. "DICK'S Sporting Goods' dedication to this holiday campaign helps ensure that St. Jude can continue the lifesaving research and care that has brought hope to so many families."
Customers are encouraged to participate by:
About DICK'S Sporting Goods, Inc.
DICK'S Sporting Goods, Inc. is an authentic full-line sporting goods retailer offering a broad assortment of brand name sporting goods equipment, apparel, and footwear in a specialty store environment. As of August 2, 2008, the Company operated 357 DICK'S Sporting Goods stores in 38 states primarily throughout the eastern half of the U.S. The Company also owns Golf Galaxy, Inc., a multi-channel golf specialty retailer, with 84 stores in 30 states, ecommerce websites and catalog operations and Chick's Sporting Goods, Inc., which operates 15 specialty sporting goods stores in Southern California.
About St. Jude
St. Jude Children's Research Hospital is the nation's leading pediatric cancer research and treatment center and the only one that covers all of the costs for medicine and treatment. Children come to St. Jude from across the country and around the world, and St. Jude covers the cost of food, travel and lodging for the patient and a family member. Eighty-five cents of every dollar received supports the research and treatment at St. Jude. Pioneering treatments at St. Jude have driven the survival rate for acute lymphoblastic leukemia, the most common form of childhood cancer, from 4 percent when the hospital opened in 1962 to 94 percent today. The research findings and treatment protocols developed at St. Jude are freely shared with the global scientific and medical communities.
About Thanks and Giving
The St. Jude Children's Research Hospital Thanks and Giving national campaign is an unprecedented union of celebrities, media, retail and corporate partners that ask consumers to "Give thanks for the healthy kids in your life, and give to those who are not." The Thanks and Giving initiative was created in 2004 by Marlo Thomas and her siblings Terre and Tony Thomas, children of St. Jude founder Danny Thomas. Funds raised by the campaign support the lifesaving work of St. Jude - to find cures for children with cancer and other catastrophic diseases through research and treatment. St. Jude impacts the lives of children in communities across the country. Consumers are asked to shop at companies where the St. Jude green magnifying glass logo is displayed; donate online at www.stjude.org, where a list of fund-raising partners is available, or call 1-800-4STJUDE.
-- Shopping where you see the St. Jude Thanks and Giving logo -- a magnifying glass set against a bright green background, which symbolizes the ongoing search for cures at St. Jude. Visit www.stjude.org for a list of participating partners. -- Adding a donation at the check-out counter. -- Purchasing specialty merchandise at participating partners to benefit St. Jude. -- Donating online at www.stjude.org or by calling 1-800-4STJUDE. You can also make a donation in memory or honor of a loved one and send a special Thanks and Giving holiday tribute card.
SOURCE DICK?S Sporting Goods, Inc.