NEW YORK, Oct. 24, 2016 /PRNewswire/ -- According to the American Society of Plastic Surgeons, plastic surgery proceduresrose by 3 percent to over 15.6 million in 2014, with a majority procedures being minimally-invasive. As the world population ages, more people want to improve their physical appearance to feel more confident at work and in their personal relationships.
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Mr. Sewell also says that dentists, dermatologists and medical spas offer many of the same minimally-invasive procedures as cosmetic surgeons, at a fraction of the price, increasing the competition for new patients. This is why he believes that surgeons should focus their marketing dollars on acquiring affluent patients. Patients with networths over $250K. But how does a surgeon re-position their practice to acquire more affluent patients?
To help cosmetic surgeons transform their practices to attract affluent patients, Mr. Sewell has authored a 53-page book called, 'Affluent Patient Attraction for Cosmetic Surgeons.' What's unique about this resource is three things: (1) it's a resource that addresses the core need affluent patients demand when selecting a cosmetic surgeon; (2) it is only available in physical format; (3) there is no cost to get it accept the $4.95 shipping fee in the US.
There are 5 main sections of the book that outlines how surgeons should to re-position their practice to attract affluent patients.
1) Creating your "Why" which inspires the affluent to trust the surgeon
2) The reasons why today is the perfect time to reposition a medical practice to service affluent patients
3) Developing a sophisticated follow up system to attract affluent patients
4) A breakdown of the behaviours of various wealthy classes of consumers
5) The steps to take to put a plan in motion to acquire more affluent patients
A very interesting section of Mr. Sewell's book is where he defines behaviours of wealth people at various levels. According to Mr. Sewell, 'Some surgeons have misconception about who is a wealthy patient. They're not all Hollywood actors or singers who make $20M a year. The typical wealthy person has a net worth of 250K to $5M.'
You can request your free book at http://ChrisSewellDigitalMedia.NYC or his company Facebook page at https://www.facebook.com/chrissewelldigitalmedia. For free marketing videos, you can subscribe to his YouTube channel at https://www.youtube.com/c/ChrisSewellDigitalMediaNY.
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/cosmetic-surgeons-can-access-a-free-resource-to-help-them-attract-affluent-patients-300349086.html
SOURCE Chris Sewell Digital Media
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