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Cookie Magazine and Lord & Taylor Launch 'Cookies for Kids' Cancer' in Support of National Childhood Cancer Awareness Month on September 13th, 2008

Tuesday, September 2, 2008 General News J E 4
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NEW YORK, Sept. 2 Cookie Magazine and Lord & Taylor willlaunch a nationwide initiative on September 13th with "Cookies for Kids'Cancer," to observe National Childhood Cancer Awareness Month. "Cookies forKids' Cancer" (cookiesforkidscancer.org) is a not-for-profit organizationcommitted to finding new and improved treatments, and ultimately a cure, forpediatric cancer by raising money through the sale of their all-naturalchocolate chip cookies and local grass-roots bake sales across the country.

Starting on September 13th, National Pediatric Cancer Awareness Day, theorganization's signature all-natural chocolate chip cookies will be availablefor purchase in the children's department of 46 Lord & Taylor stores, whilesupplies last. One hundred percent of each delicious $3 treat will go directlyto help find a cure.

"Cookie is proud to support 'Cookies for Kids' Cancer' for its firstnational launch event," says Carolyn Kremins, publisher of Cookie. "We werethrilled to have Lord & Taylor as a partner for this important cause."

"We are delighted to provide Cookie Magazine a launching pad for 'Cookiesfor Kids' Cancer', says LaVelle Olexa, Lord & Taylor's Senior Vice President,Public Relations. "I cannot think of a better way to support the fight againstpediatric cancer and mark National Childhood Cancer Awareness Month."

Cookie is a family lifestyle magazine published by Conde NastPublications, tailored to the sensibilities of parents with young children.Catering to a mom with a sophisticated lifestyle, it covers fashion, travel,food, health and nutrition, home, and beauty in a modern way, giving momspermission to retain their premotherhood sense of style and adventure.www.cookiemag.com. Cookie is a found partner of "Cookies for Kids' Cancer."

Cookies for Kids' Cancer is a recognized 501(c)3 non-profit organizationcommitted to raising urgently needed funds to support research for new andimproved therapies for pediatric cancer, the number one disease killer ofchildren in the United States. Through cookies sales and local bake sales,"Cookies for Kids' Cancer provides the inspiration and support forindividuals, communities and businesses to become involved in pediatric cancerresearch.

Lord & Taylor is an upscale specialty department store with 47 stores innine states and the District of Columbia. Lord & Taylor has built areputation for attentive customer service and high-quality merchandise focusedon apparel and accessories. Founded in 1826, Lord & Taylor is America'soldest department store and one of America's premier retailers.

SOURCE Cookie Magazine
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