BALTIMORE, Sept. 14 Care Improvement Plus, one of the nation's largest Medicare chronic condition special needs plans and a leader in improving the quality of care for seniors with chronic illness, has appointed Anthony Colistra as vice president of market growth and development.
In his new role, Colistra will be responsible for the development of sales objectives and strategies to help Care Improvement Plus reach targeted member enrollment goals. Colistra's hire comes as the company prepares for the launch of its 2010 plan offerings to Medicare beneficiaries throughout the states of Arkansas, Georgia, Maryland, Missouri, South Carolina, and Texas. Care Improvement Plus is a Medicare Advantage health plan focused on underserved beneficiaries and those with chronic health conditions such as diabetes and heart failure.
"Our sales team is exceptional, and I am confident that Tony is the right person to build on this success, continuing the Care Improvement Plus traditions of market innovation and sales professionalism," said Lee Spruiell, senior vice president of field operations at XLHealth, which owns and operates Care Improvement Plus.
Prior to joining Care Improvement Plus, Colistra served as vice president, national accounts for CIGNA HealthCare where he oversaw new business sales throughout the Northeast. During his tenure at CIGNA, Colistra received several leadership awards and was nominated nine times to receive CIGNA's Gold Circle award for outstanding sales and customer relations. Colistra is a graduate of Colgate University, in Hamilton, New York.
About Care Improvement Plus
Care Improvement Plus (http://www.careimprovementplus.com), a Medicare Advantage health plan owned and operated by XLHealth (http://www.xlhealth.com), is committed to delivering quality healthcare benefits and serving the underserved. Focused on improving patient outcomes and reducing healthcare spending, Care Improvement Plus provides comprehensive Medicare coverage and a Part D prescription drug benefit, plus additional services such as dental and vision coverage, and care management support.
SOURCE Care Improvement Plus