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BroMenn Healthcare Selects Beryl to Manage Information and Referral Services

Tuesday, November 6, 2007 General News
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NORMAL, Ill., Nov. 5 BroMenn Healthcare, a 249-bedhealthcare system consisting of BroMenn Regional Medical Center and EurekaCommunity Hospital in central Illinois, has chosen The Beryl Companies tomanage "live and online" information and referral services for thetwo-hospital system.
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Consumers can obtain around-the-clock information on upcoming classes andevents, register for seminars and screenings, and obtain physician referralsin a broad array of specialties. Beryl call advisors are specially trained tomatch callers' preferences to local physicians, taking into account medicalspecialty, office location, insurance accepted, office hours and a host ofother variables. Callers have the option of speaking to a hospital advisor, oraccessing information directly from the system Web site, located athttp://www.bromenn.org. A unique feature of the Web site allows consumers tosend an email message requesting a call back at a specified date and time.
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"Many people find that their hectic schedules don't allow them to connectwith a live person during normal business hours," said Alex Horvath, vicepresident of marketing and human resources. "Not only can people go to our Website anytime for information, class registration and referral, they can speakdirectly to a hospital advisor 24/7. We want to ensure that our callersreceive the highest level of customer service, regardless of the mode ofcommunication they choose to use."

Providing care for more than 100 years, the system serves a largegeographic area of central Illinois and the twin cities of Bloomington-Normal.BroMenn Healthcare received a 2007 VHA Leadership Award for ClinicalExcellence for the treatment of congestive heart failure. BroMenn RegionalMedical Center is also a JCAHO-designated Primary Stroke Center. Otherservices offered include neurology, orthopedics, obstetrics, behavioral healthand respiratory care.

Beryl, the nation's leading healthcare-exclusive customer interactioncenter, helps organizations grow revenue and build lasting customerrelationships by connecting people to healthcare. As a leading provider ofoutsourced telephone and Web-based communications, Beryl delivers 24/7exemplary customer service to more than three million consumers each year.Since 1985, hundreds of healthcare organizations have relied on Beryl forbest-practices insight and data they can use to make more informed decisionsabout customer acquisition and retention. For more information about Beryl andits educational arm, The Beryl Institute, visit http://www.beryl.net.

SOURCE BroMenn Healthcare
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