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http://www.newdadssurvivalguide.com uses humorous language and a Top Gearapproach to providing 'bite-sized' practical information, product reviews andtest drives. The site's writers, also include "Gadget Show" favourite andfather of two, Jason Bradbury. Every member receives tailored 'progress'newsletters and can research their partner's pregnancy and get answers to newdad questions in a safe place.
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Dorothy Thomas, editor of Bounty.com said, "New and expectant dads havethousands of questions they want answered, but worry about asking the wrongthing at the wrong time and get embarrassed. The quality of information andanonymity of this new site provides the perfect training ground for survivingthe first steps of fatherhood."
Visit http://www.dadssurvivalguide.com
Editors notes:
- Bounty (http://www.bounty.com) is the UK's favourite parenting club,providing information, support and products for young families throughout thefour key-life stages: pre-birth, birth, toddlers and pre-school.
- With 2.5 million members and over 50,000 new members joining everymonth, Bounty has approximately 95% market coverage of the estimated 750,000annual births in the UK.
- http://www.bounty.com is the UK's favourite parenting website and thelargest online meeting point for mums in the UK with over 19 million pagesbeing served each month, 700,000 opted-in members and a further 15,000 newmembers joining each month.
- Bounty is a Kaboose company - Kaboose is one of the largestfamily-focused new media companies in the world and one of the top-five mostvisited family destinations online (http://www.kaboose.com).
For further information please contact Lisa Penney on +44(0)1707-294000or email [email protected]
SOURCE Bounty UK Limited
