Bobbie Morton Joins The Beryl Companies as Vice President of Information Technology

Tuesday, August 26, 2008 General News J E 4
DALLAS, Aug. 25 The Beryl Companies announced theappointment of leadership veteran Bobbie Morton as its vice president ofinformation technology, effective today. Bringing more than 30 years'management and IT experience, Morton will oversee the rapidly advancingtechnology requirements for Beryl, the nation's leading provider of outsourcedcall center services to healthcare organizations.

Immediately before joining Beryl, Morton served as information technologydirector for the Fort Worth Transportation Authority. She has also held ITmanagement positions at Oracle Corporation, Apple Computers, Texas Instrumentsand Avis. She earned a Bachelor of Science in business computer science fromNorthwest Missouri State University and management certification from theAtkinson Graduate School of Management in Salem, OR. She is a member ofnumerous IT groups and has been a guest speaker at various conferences.

"Bobbie is an accomplished executive whose vision and tenacity havedramatically impacted the strategic direction, customer service, operationalprofitability and performance of the IT operations she has overseen," saidPaul Spiegelman, Beryl's chief executive officer. "We are delighted to havesomeone with her breadth of experience join the Beryl team."

Beryl has been recognized as one of the top technology companies inNorthern Texas for three consecutive years. Its state-of-the-art applicationsand proprietary software allow Beryl to capture critical information receivedfrom five million consumer interactions annually.

About Beryl

Beryl, the nation's leading healthcare-exclusive call center, helpsorganizations grow revenue and build lasting customer relationships byconnecting people to healthcare. As a leading provider of outsourced telephoneand Web-based communications, Beryl delivers 24/7 exemplary customer serviceon behalf of more than 450 hospitals across the country. Since 1985, hundredsof healthcare organizations have relied on Beryl for best-practices insightand data they can use to make more informed decisions about customeracquisition and retention. For more information about Beryl and itseducational arm, The Beryl Institute, visit

SOURCE The Beryl Companies


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