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Bob Greene, Oprah's Fitness Guru, Says to Remember Your Protein at Breakfast

Monday, April 19, 2010 General News J E 4
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MINNEAPOLIS, April 19 /PRNewswire/ -- New Year's has long since come and gone, and for many Americans, so have those resolutions to eat better and get fit. But just in time for summer shorts and swimsuit season, Bob Greene, Oprah's trusted exercise expert and the New York Times bestselling author of The Best Life Diet Cookbook, has a simple suggestion to get you back on track: eat a healthy breakfast that includes plenty of lean protein.

To view the multimedia assets associated with this release, please click: http://multivu.prnewswire.com/mnr/allwhites/42625/

(Photo:  http://www.newscom.com/cgi-bin/prnh/20100419/MM86554 )

According to Greene, breakfast is the most important meal of the day because it provides the fuel you need to stay productive, energized and well within your weight loss goals. "A nutritious and healthy breakfast will jump-start your metabolism, give you an energy boost, and help you control cravings," says Greene. "In addition to whole grains and fruit, be sure to include lean protein, which will make you feel fuller longer and help you eliminate those high-calorie mid-morning snacks."

To start his day off right, many of Greene's favorite breakfast recipes include Crystal Farms® AllWhites® 100 percent liquid egg whites and Better'n Eggs® egg substitutes, which are convenient sources of lean, high-quality protein made from real eggs but with no fat, no cholesterol and half the calories.

"From scrambled eggs to an egg white quesadilla to a protein-packed smoothie, AllWhites and Better'n Eggs bring healthy convenience right into your fridge so there are no more excuses for not starting your day off the healthy, nutritious way," Greene says. "We all have busy lives, but it couldn't be easier to add lean protein to your breakfast and get back on track with your health and nutrition goals."

For more of Bob's favorite recipes that will infuse your breakfast with the power of protein, visit www.allwhites.com or www.betterneggs.com.

About Bob Greene

Bob Greene is a New York Times bestselling author and founder of the highly acclaimed Best Life brand. Through his books and journals, fitness products and website TheBestLife.com, Greene has helped millions to live more balanced and healthy lives. "The Best Life" is a three phase no-gimmick lifestyle plan that was named #1 Diet Book by Consumer Reports. Greene is an exercise physiologist and certified personal trainer specializing in fitness, metabolism and weight loss. He holds a master's degree from the University of Arizona and is a member of the American College of Sports Medicine and the American Council on Exercise. Greene is perhaps best known as Oprah's fitness guru – offering his expertise on "The Oprah Show," O the Oprah magazine and Oprah.com. For more information, please visit www.thebestlife.com.

About Crystal Farms® AllWhites® and Better'nEggs®

Made from real eggs but with no fat, no cholesterol and half the calories, Crystal Farms AllWhites and Better'n Eggs are great-tasting, convenient sources of lean, high-quality protein and can be used in any recipe that calls for eggs. Crystal Farms AllWhites and Better'n Eggs come in easy-to-pour cartons and can be found in the dairy case of your local grocery store. For more information, visit www.allwhites.com or www.betterneggs.com.

SOURCE Crystal Farms

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