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E.D. Smith, a division of Bay Valley Foods, inc., is committed to beingthe #1 store brand supplier of pourable dressings in North America. They offerthe most extensive line in the industry with over a 1000 varieties includingover 500 custom formulations. Parent company Tree House Foods had racked upover $120 million in consumer and foodservice sales of salad dressing alone bythe end of the 3rd quarter of 2008.
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Eric Esterline, Director of Product Development for Bay Valley Foods andtheir E.D. Smith Division, uses Z Trim to meet both a fiscal and a formularychallenge, controlling his costs while responding to the demand for qualityand nutrition from the expanding demographic of value-minded consumers.
"We replaced 50% of the oil in our French Dressing with Z-Trim cornfiber," he said. "We saved on cost while giving our customers a healthier,great tasting dressing ... a win-win!"
With the private label and store brand shares of total sales in somegrocery stores approaching 30%(1), up from an industry average of 16% in2005(2), the market for this segment has approximately doubled in less than 5years.
Z Trim is now being used by manufacturers, restaurants, schools, andconsumers on 6 continents to replace as much as 80% of the fat and calories,as well as offering innovative alternatives in terms of pricing andfunctionality, to gums, modified starches and phosphates in foods withoutchanging taste, texture, appearance or digestive properties in the doughs,fillings and icings of baked goods, dairy products, extruded snacks, desserts,sauces, dressings, processed meats and many other foods.
"We've been watching the private label and store brand trends prettyclosely over the past year and have incorporated it into our markettargeting," said Steve Cohen, CEO of Z Trim Holdings. "Z Trim's valueproposition of expanding its manufacturing customers' margins, whilemaintaining or improving textural integrity and improving nutritional profilesis a perfect match with this sector," he added.
ABOUT Z TRIM(R)
Z Trim Holdings, Incorporated, http://www.ztrim.com, partners with thefood industry in the deployment of solutions and technologies built aroundcutting edge dietary fibers, blends and custom emulsions. Innovation forhealth and wellness is built into our business model with components ofcapital value added, process value added, product value added, market valueadded, and R&D value added.
Z Trim and Z Trim/NanoGum(TM) Blends are natural, functional foodingredients emulsifiers and stabilizers made from the hulls of either corn ORoat. Z Trim is versatile and can serve as a fat replacement, thickening agentor emulsifier with texturization, binding, shaping, suspension, water controland pH balance attributes. Z Trim represents a natural and frequently costcompetitive alternative or complement to many of the oils, gums and starchesit can replace. Because Z Trim is non-caloric dietary fiber, replacement ofadded fats with Z Trim can achieve up to 80% calorie reduction in many foodswithout negatively affecting taste or texture, and can substantially reduceharmful trans and saturated fats found in many foods. Z Trim has wideapplication in dairy products, dressings, dips, sauces, baked goods, processedmeats, snack foods, cookies, pies, cakes, icings, brownies, bars, ice cream,milk shakes and many other foods.
Forward-Looking Statements and Risk Factors
Certain statements in this press release are "forward.looking statements"within the meaning of Section 27A of the Securities Act of 1933 and Section21E of the Securities Exchange Act of 1934. These statements involve a numberof risks, uncertainties and other factors that could cause actual results,performance or achievements of Z Trim Holdings to be materially different fromany future results, performance or achievements expressed or implied by theseforward.looking statements. Other factors, which could materially affect suchforward.looking statements, can be found in our filings with the Securitiesand Exchange Commission at http://www.sec.gov, including risk factors relatingto our history of operating losses, that our auditors have expressedsubstantial doubt regarding our ability to continue as a going concern, thefact that we may dilute existing shareholders through additional stockissuances, and our reliance on our intellectual property. Investors, potentialinvestors and other readers are urged to consider these factors carefully inevaluating the forward.looking statements and are cautioned not to place unduereliance on such forward.looking statements. The forward.looking statementsmade herein are only made as of the date of this press release and weundertake no obligation to publicly update such forward.looking statements toreflect subsequent events or circumstances.
(1) http://seekingalpha.com/article/106967-private-label-food-will-likely-be-king-for-2009(2) http://us.acnielsen.com/pubs/2005_q4_ci_privatelabel.shtml Contacts: Phil Versten (Media) (847) 549-6002 [email protected] Angela Strickland (Investors) (847) 549-6002 [email protected]
SOURCE Z Trim Holdings
