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As an Aging Workforce Loses Productivity, Seminar Will Explore the Cause and Cure

Monday, November 26, 2007 General News
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KIRKLAND, Wash., Nov. 26 On December 4 at 1:00 PM, LTCFinancial Partners (LTCFP), the nation's most experienced long term careinsurance brokerage, will host a seminar for executives, human resourcemanagers, and business reporters. The event will focus on an issue of growingurgency for companies of all sizes: how to get the most from their mostexperienced people, their older employees.
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"Aging workers have been losing productivity," says Dan Cahn, organizer ofthe event. "But it's not because they're losing ability. Quite the opposite.Often they're the most capable, indispensable people on the team. It's becausethey're distracted by the care needs of others who are also getting older: anincapacitated parent or spouse." Cahn is Senior Executive Vice President ofLTCFP.
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The caregiving problem will be detailed by a leading authority on thesubject: Barbara Howard, Director of Gerontology at the MetLife Mature MarketInstitute(R), Westport, Connecticut. She will present facts and lead adiscussion on the increasing demand for caregiving in America, the measurableimpact on employees who must provide care, and the impact on company bottomlines. Toward the end of her presentation, she will address the solution,which includes company programs to help employees plan for long term careneeds. Howard's information is among the most authoritative in the nation. HerMature Market Institute(R) is the industry's leading source of knowledge andinsight on demographic and social trends in combination with psychological,physical, and life-stage characteristics of the 50-plus segment.

According to Scott Beck, MetLife National Director for Long Term CareInsurance, "MetLife's voluntary benefits specialists often refer to the MatureMarket Institute's research findings. Based on this information, theyrecommend long term care insurance to their corporate clients as a way toreduce employee attrition rates and increase employee productivity," he says.

Cahn will be on hand to answer questions about a solution developed byLTCFP. It's the "LTC Outreach and Education Program" (LTCOEP(TM)), which isgaining popularity among human resource managers. The program educatesemployees at the worksite on the need to have a long term care plan, includinglong term care insurance through a carrier endorsed by their employer.LTCOEP(TM) also helps companies secure group-rate discounts for theiremployees. Long term care insurance helps boost productivity by providingfunds for professional caregiving, relieving employees of the need to taketime off for care duties.

The event will be held at LTCFP's headquarters, 5110 Carillon Point,Kirkland, Washington. Executives, human resource managers, and reporters mayattend by calling 425-284-2444 and asking for Dan Cahn, or by submitting aform at http://www.ltcfp.us/hr/aw-seminar.html.

Those who cannot attend in person may participate online through thesimultaneous webinar. A preview of Barbara Howard's PowerPoint presentation isavailable at the above web address.

This release was issued on behalf of the above organization bySend2Press(R), a unit of Neotrope(R). http://www.Send2Press.comIMAGES 72dpi: *PHOTO 1: Send2Press.com/mediaboom/07-1126-BaHoward_72dpi.jpg Photo 1 Caption: Mature Market Institute's Barbara Howard *PHOTO 2: Send2Press.com/mediaboom/07-1126-ScottBeck_72dpi.jpg Photo 2 Caption: MetLife National Director for Long Term Care Insurance Scott Beck *PHOTO 3: Send2Press.com/mediaboom/07-1126-DanCahn_72dpi.jpg Photo 3 Caption: LTC Financial VP Dan Cahn *LTCOEP(TM) logo: Send2Press.com/mediaboom/07-1126-LTCOEP_72dpi.jpg

SOURCE LTC Financial Partners
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