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Anthem Blue Cross Blue Shield Partnership Plan Unveils Community Resource Center in Columbus to Serve Medicaid Enrollees

Thursday, September 20, 2007 General News J E 4
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COLUMBUS, Ohio, Sept. 19 Anthem Blue Cross Blue ShieldPartnership Plan of Ohio today announced the opening of its first CommunityResource Center (CRC) in Columbus, Ohio. With many of Ohio's Medicaidenrollees living in the Columbus area, the CRC will provide access to outreachservices, health education referrals, translation and other specializedservices for Healthy Start/Healthy Families and Aged, Blind and Disabledmembers. The Columbus opening coincides with two other CRC openings in Toledoand Cleveland.

"We are proud to make a real difference in the lives of our Anthem membersin Columbus," said John Monahan, president, State Sponsored Business. "Servingthe Medicaid population requires highly personalized service. In order for ourmembers to get access to the care they need, we have to help them secure othercritical resources, such as housing, job placement, child care andtransportation information that can help remove barriers to accessing thatcare."

The CRC is part of a unique community-based model designed and developedby Anthem to deliver more individualized health care coordination to itsmembers and their communities. Staffed by a dedicated, bilingual team, the CRCoffers local residents and providers a facility that can design healthprograms and services to address specific community needs, such as disease-specific programs for asthma or diabetes.

The CRCs are also a vital community partner. The Columbus CRC will awardgrants to three organizations that provide important programs and resourcesthat help improve the quality of life for underserved people in the differentcommunities it serves. These organizations include:

For community-based organizations that would like more information abouthow they can collaborate with the Anthem Community Resource Center inColumbus, please contact:

In Ohio: Anthem Blue Cross Blue Shield Partnership Plan is an independentlicensee of the Blue Cross and Blue Shield Association. (R) Anthem is aregistered trademark. The Blue Cross and Blue Shield names and symbols areregistered marks of the Blue Cross and Blue Shield Association.-- Centro Esperanza Latina -- Council on Healthy Mothers and Babies Pregnancy Care Connection Program -- Southwest Region Resource Center for Ohio's Childhood Lead Poisoning Prevention Program

SOURCE Anthem Blue Cross Blue Shield of Ohio
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